The Low Production High Value Show

The Secret to Building Trust and Authority in Niche Industries (w/ Tiffany Quinn)

Fri, 22 May 2026 15:34:30 +0000

Tiffany Quinn from Generate Leads shares her expertise on content marketing in the construction industry, emphasizing the importance of thought leadership, strategic storytelling, and leveraging AI for growth. Discover how to build trust, navigate long sales cycles, and create impactful content that resonates with target audiences.

Mastering Presence: The Hidden Science of Impactful Communication (w/ Mark Bowden)

Fri, 08 May 2026 00:00:23 +0000

In Andrew’s latest conversation, Mark Bowden explores the nuances of body language, presence, and effective communication in high-stakes environments. Discover how to adapt your self-presentation, leverage influence, and master the art of impactful speaking, whether in person or virtually.

The 25-Year Digital Journey: Evolution and Future Trends (w/ Chris Bryce)

Thu, 23 Apr 2026 18:19:27 +0000

In this insightful interview, Chris Bryce shares his 25-year journey in digital agencies, exploring the evolution of web development, content management, AI integration, and future trends. Discover practical strategies for client engagement, content operations, SEO, and the impact of AI on digital marketing.

The Entrepreneur's Guide: Red Flags, AI, and Scaling Strategies (w/ Roger Pierce)

Fri, 10 Apr 2026 14:29:39 +0000

Entrepreneurship expert Roger Pierce returns to the podcast, to discuss his new book, "The Unsure Entrepreneur," sharing insights from his extensive experience launching 14 businesses and training entrepreneurs worldwide. Topics include the mindset for success, common red flags, the impact of AI, and practical advice for aspiring entrepreneurs.

The New Age of Sales Funnels (w/ Chris Downey)

Fri, 30 Jan 2026 00:00:15 +0000

In this conversation, Chris Downey discusses the nuances of founder-led demand creation, emphasizing the importance of thought leadership and consistent content creation on platforms like LinkedIn. He explores the evolving sales funnel in the digital age, the role of AI in lead qualification, and the significance of building trust through personal branding. Downey also shares insights on coaching founders to refine their messaging and the necessity of maintaining consistency in their marketing efforts to achieve long-term growth.

The Seasonal Product Dilemma (w/ Rick Tanton)

Fri, 19 Dec 2025 06:00:20 +0000

In this conversation, Rick Tanton shares his journey from a childhood fascination with advertising to becoming a digital marketing expert and co-founder of a craft brewery. He discusses the evolution of blogging, the rise of podcasting, and the art of brewing beer. Tanton also reflects on his experience with Dragons’ Den and the impact it had on his business. As he transitions back to agency work, he emphasizes the importance of creativity and the role of AI in enhancing marketing efforts.

The Rise of Fractional CMOs (w/ Robert Mendelson)

Fri, 05 Dec 2025 00:00:20 +0000

In this conversation, Andrew Jenkins and Robert Mendelson, Founder of Fractional Pros Canada, explore the concept of fractional CMOs, the growth of the Fractional Pros community, and the increasing demand for fractional leadership in businesses. They discuss the role of AI in marketing, the importance of strategic planning, and the difference between random acts of marketing and strategic marketing. The conversation also touches on the significance of data in marketing decisions and how AI is transforming content creation. Finally, they provide insights on how businesses can evaluate their need for fractional resources and the importance of storytelling in marketing.

Unlocking LinkedIn: Strategies for Agency Success (w/ Tracey Burnett)

Fri, 28 Nov 2025 00:00:28 +0000

In this conversation, Andrew Jenkins and Tracey Burnett, Founder of Leads to Success Global, delve into the intricacies of leveraging LinkedIn for agency success. They discuss common misconceptions about lead generation, the importance of engagement over mere content posting, and the necessity of building trust and relationships. Tracy emphasizes the need for a well-planned content strategy and the role of personal branding in today's market. They also explore the challenges of marketing during economic downturns and the importance of collaboration between agencies and clients. The discussion highlights the need for continuous testing and adapting of marketing strategies to achieve success.

Designing the Future with AI (w/ Alexander Manu)

Tue, 04 Nov 2025 15:15:43 +0000

In this conversation, Andrew Jenkins and futurist, author and strategic foresight professor Alexander Manu explore the intersection of artificial intelligence and the future, discussing how AI can be a tool for designing futures rather than merely reacting to disruptions. They delve into the nature of creativity, the role of AI as a collaborator, and the implications for education and employment in a rapidly changing landscape. The discussion emphasizes the need for a shift in mindset towards AI, viewing it as a partner in innovation and creativity, while also contemplating the deeper philosophical questions about life and existence in the age of technology.

AI is Not Here to Replace You (w/ Duarte Garrido)

Fri, 17 Oct 2025 19:16:06 +0000

In this conversation, Andrew Jenkins and Duarte Garrido from DOJO AI discuss the evolving landscape of AI in marketing. They explore the definition of AI agents, the optimism surrounding AI's role in augmenting human capabilities, and the need to rethink marketing fundamentals. The discussion highlights the challenges posed by fragmented data, the importance of building tools for challenger brands, and the integration of AI into marketing strategies.

They also touch on the evolving role of agencies, the identification of marketing pain points, and the future of marketing teams in an AI-driven world. The conversation concludes with insights on creative use cases for AI and the importance of maintaining critical thinking in marketing.

The Evolution of Social Selling Strategies (w/ Brynne Tillman)

Fri, 26 Sep 2025 13:43:30 +0000

In this conversation, Andrew Jenkins and Brynne Tillman explore the evolution of social selling, the power of LinkedIn as a prospecting tool, and the role of AI in enhancing sales strategies. They discuss the importance of authentic engagement, building a buyer-centric profile, and the challenges of automation in sales.

The conversation emphasizes the need for clarity in messaging and the significance of establishing a brand voice when using AI. Ultimately, they highlight that AI should support relationships rather than replace them, advocating for a thoughtful approach to leveraging technology in sales.

The Journey to Authenticity in Marketing (w/ Natalie Serkin)

Fri, 12 Sep 2025 00:00:22 +0000

In this conversation, Natalie Serkin shares her journey from working in various agencies to founding her own agency, Collective IQ. She discusses the importance of honesty and transparency in client relationships, the challenges of navigating the marketing landscape, and the evolution of business models in response to changing client needs. Natalie emphasizes the significance of building strong relationships and the role of technology in enhancing creativity. She also reflects on her experiences and offers advice for future generations in the industry.

Unlocking Growth with Fractional CMOs (w/ Mandy MacPhee)

Fri, 22 Aug 2025 19:20:13 +0000

In this conversation, Andrew Jenkins and Mandy MacPhee, Fractional CMO and Founder of illumination CMO Executive Marketing Inc. discuss the role and value of fractional CMOs in today's business landscape. They explore how fractional CMOs provide strategic marketing leadership on a part-time basis, helping companies navigate growth stalls and align their marketing efforts with business objectives.

The discussion highlights the importance of setting clear KPIs, fostering collaboration between marketing and sales teams, and addressing common misconceptions about the cost and value of fractional CMOs. Mandy shares insights on the differences between B2B and B2C marketing strategies and emphasizes the need for a solid marketing foundation to drive business growth.

Local Founders with Global Vision (w/ Amy Kelly)

Tue, 22 Jul 2025 17:58:32 +0000

In this conversation, Amy Kelly discusses her journey from a global marketing background to becoming a key player in Scotland's tech ecosystem. She emphasizes the importance of local founders thinking globally, the supportive yet challenging environment for startups, and the innovative solutions emerging from Scotland.

The discussion also touches on the significance of storytelling in marketing, the need for realism in entrepreneurship, and practical strategies for startup success. Amy and Andrew also explore the importance of understanding customer perspectives, the need for differentiation in marketing, and the lessons learned from her experiences in big tech companies.

Additionally, Amy shares insights on choosing the right media channels for outreach and expresses her hopes for the future of the tech community in Scotland.

Unlocking the Power of Podcasting and AI (w/ Dan Sanchez)

Fri, 27 Jun 2025 00:00:23 +0000

In this conversation, Dan Sanchez, AI Marketing Consultant & Creator, shares his journey into podcasting, transitioning from various marketing channels to become a prominent figure in the podcasting space.

He emphasizes the evolution of podcasting technology, the importance of discoverability, and offers valuable advice for aspiring podcasters. Additionally, Dan and Andrew explore the rapidly changing landscape of AI in marketing, highlighting its potential and practical applications for beginners.

They discuss the importance of context in AI interactions, the potential of AI to assist in difficult conversations, and the evolving landscape of AI agents and custom GPTs.

The discussion also touches on the AI marketing tech stack and emerging technologies, emphasizing the need for users to adapt and leverage AI tools effectively.

From Lawyer to Entrepreneur (w/ Matt Tait)

Fri, 13 Jun 2025 21:05:24 +0000

In this conversation, Matt Tait shares his journey from practicing law to becoming a successful entrepreneur. He discusses the importance of resilience, curiosity, and the lessons learned from his experiences in the legal field. Tait emphasizes the significance of building a strong company culture, the challenges of remote work, and the strategies for growth and acquisition. He also highlights the need for personal and professional development, encouraging others to embrace failure as a part of the entrepreneurial journey.

Reimagining Education for the Digital Age (w/ Stephen Ghigliotty)

Fri, 23 May 2025 20:29:30 +0000

In this episode, Andrew Jenkins speaks with Stephen Ghigliotty, co-founder of Marketing Education +AI, about the evolution of podcasting, the importance of video in promoting audio content, and the challenges of curriculum development in marketing education. They discuss the impact of mobile media on marketing strategies, the complexities of learning management systems, and the significance of finding the right software tools. Stephen and Andrew explore the evolving landscape of education and professional development in the context of AI advancements, discussing the shift from traditional teaching methods to adaptive learning, the challenges faced by professional associations in curriculum development, and the importance of community building in the marketing sector. The dialogue emphasizes the need for educators and learners to adapt to rapid technological changes while maintaining the value of human interaction in an increasingly automated world.

Unlocking the Secrets of Social Selling (w/ Dan Swift)

Fri, 16 May 2025 17:24:43 +0000

Andrew Jenkins and Dan Swift, CEO of Numentum discuss social selling, focusing on the Social Selling Index (SSI) and its impact on sales professionals. They emphasize building genuine relationships, the traits of successful social sellers, and the difficulties enterprises face in adopting new sales strategies. The conversation highlights the need for curiosity and engagement, the evolution of sales tactics, and the gap between traditional and modern sales approaches. They also touch on communication and the role of technology. In a related discussion, Swift and Jenkins explore building relationships through social selling, particularly on LinkedIn, the challenges of sales culture, the importance of employee branding, and measuring social selling success. Swift shares his experience launching Numentum to help organizations improve sales through relationship management and social engagement.

Building Relationships Through Gifting (w/Kris Rudeegraap)

Fri, 28 Mar 2025 13:43:12 +0000

In this conversation, Kris Rudeegraap, co-founder and co-CEO of Sendoso, discusses with Andrew the evolution of the company, its response to the pandemic, and the importance of personalization in corporate gifting. He shares insights on navigating challenges in scaling the business, the significance of customer success, and the unexpected industries that have adopted Sendoso's services. Kris also reflects on his leadership journey, the fundraising process, and the strategic planning that guides Sendoso's growth. He emphasizes the importance of adaptability and listening to customers in the entrepreneurial journey.

The Role of a Fractional COO Explained w/Joshua Monge

Tue, 11 Feb 2025 14:55:56 +0000

Andrew Jenkins and Joshua Monge explore the role of a fractional COO and navigating business operations through challenging times. Joshua shares insights on effective documentation, change management, and the importance of clear organizational structure. The discussion covers founder-led sales challenges, implementing KPIs, and strategies for delegation and risk management. Key topics include aligning operations with sales, improving business efficiency, and maintaining work-life balance for business owners.

Networks in Motion: Where Mobile Tech Meets Bike Trails (w/ Youssef Botros)

Tue, 17 Dec 2024 19:07:07 +0000

Join Andrew as he sits down with Youssef Botros, the entrepreneurial mind behind GRND Consulting. From building Mobile Klinik into a national success that caught TELUS's eye, to launching Repair and Run – his innovative bike repair venture – Youssef shares the ups and downs of scaling service businesses.

He dives into how he's turning winter's cycling slowdown into an opportunity, while building Canada's go-to maintenance network for e-bikes and e-scooters. Through his consulting practice GRND, Youssef reveals his philosophy: solve real problems, commit fully, and nurture the relationships that matter.

Myths and Misconceptions about AI (w/ Emily Baillie)

Thu, 31 Oct 2024 21:05:15 +0000

Emily Baillie, Marketing & AI Strategist & Trainer at Compass Content Marketing joins Andrew to discuss her shift from digital marketing to incorporating AI into her work. She emphasizes the impact of AI on various industries and the need for businesses to adapt and the pressure to do more with less. They address misconceptions and myths, including fears about data security and the belief that AI can replace human work. Emily suggests using AI tools strategically to enhance workflow, content creation, and marketing strategy. With the growing popularity of platforms like Notion, Copilot, Canva, ChatGPT, Perplexity, and more, Emily and Andrew encourage listeners to be open to using human expertise in conjunction with AI technology.

The 'Always On' Marketing Approach (w/ Jennifer Kelly)

Tue, 22 Oct 2024 19:34:18 +0000

Jennifer Kelly from New Initiatives Marketing discusses the role of fractional CMOs and the services provided by her company. She also delves into the challenges of marketing, building alignment, and the interplay between sales and marketing. The conversation covers content strategy, channel preferences, and the best type of engagement for fractional resources. The conversation covers various aspects of marketing strategy, execution, and trends, with a focus on the role of a fractional CMO. It delves into the importance of an 'always on' marketing approach, the combination of marketing tactics, dealing with tension and friction in engagements, and the impact of AI on marketing. It also explores B2B marketing trends and the value of a fractional CMO in the current business environment.

Leading Multiple Organizations: A Serial Entrepreneur's Journey (w/ Ryan Wong)

Fri, 04 Oct 2024 20:08:34 +0000

In this episode, Andrew speaks with Ryan Wong, CTO of Manaknight, who shares insights from leading multiple organizations. Ryan discusses his focus on AI implementation, the importance of having expert co-founders, and his startup My Tech Passport. He emphasizes the value of AI for increasing productivity and explores the concept of fractional work. The conversation covers networking strategies, the benefits of fractional services, and concludes with advice for aspiring entrepreneurs.

Navigating the Social Data Industry (w/ Javier Burón)

Tue, 10 Sep 2024 15:37:49 +0000

Andrew chats with Javier Burón, CEO and co-founder of Audiense. The conversation covers the evolution of Audiense (formerly SocialBro) and its journey from a social media tool to an audience intelligence platform. It delves into the inspiration behind starting SocialBro, the challenges faced, the transition to understanding broader audiences, the integration with IBM Watson, and the incorporation of AI technologies like ChatGPT. The discussion also explores the evolution of Audiense's data sources, including Meta properties and Reddit, and the potential integration with LinkedIn.

Andrew and Javier cover a wide range of topics related to social media listening, data mining, compliance, entrepreneurship, and venture capital, delving into the challenges and opportunities in the social data industry, the evolution of technology, and the experiences of a technology founder. They also explore the impact of AI, niche markets, and the importance of context in decision-making.

Building a Culture of Change in Content Marketing (w/ Amy Woods)

Tue, 10 Sep 2024 15:21:39 +0000

Amy Woods, founder of Content 10x, shares her journey from management consulting to content repurposing. She explains how she started her own business and developed a proposition to help businesses create and distribute content more efficiently. Amy discusses the importance of culture in implementing change and the need to gradually introduce new ways of working.

The conversation explores the concept of repurposing content and the value of maximizing the ROI of each piece of content. It also touches on the role of AI in content creation and the importance of using it strategically. They discuss the future of content marketing, including the focus on video content and the potential for lower production value in exchange for authenticity and accessibility. They also mention the importance of staying up to date with platform changes, particularly on LinkedIn.

Beyond Vanity Metrics: The Importance of Meaningful Engagement (w/ Steve Watt)

Tue, 10 Sep 2024 14:30:16 +0000

In this episode, Andrew Jenkins interviews Steve Watt from Seismic about the concept of the social enterprise and the importance of employee advocacy. They discuss the two sides of social media: the corporate marketing use case and the people on social media. Steve emphasizes the untapped opportunity of empowering employees to show up and speak up with confidence and purpose. They also discuss the common mistakes companies make in employee advocacy, such as treating employees as advertising robots.

Steve highlights the importance of building trust at scale and the value of personal branding on LinkedIn. The conversation explores the importance of metrics and the value of engagement on social media platforms. The concept of the super connected enterprise is introduced as an aspirational goal for organizations to empower and enable their employees to engage on social media platforms.

Growth and Expansion through Acquisition (w/ Mark Graham)

Tue, 09 Jul 2024 20:24:46 +0000

Mark Graham, co-founder and Chief Brand Officer at commonsku, discusses his entrepreneurial journey from investment banking to starting Right Sleeve, a t-shirt business that targeted customers valuing premium branded merchandise. He highlights the role of technology in their business, including developing their own ERP system.

Mark also talks about Genumark's acquisition of Right Sleeve and the evolution of their software platform, commonsku. He emphasizes the importance of focus, specialization, customer experience, and learning through experience, advising entrepreneurs to prioritize financing through customer revenue over external investment.

Empathy-Driven Social Media Listening (w/ Sara Chi)

Tue, 09 Jul 2024 19:34:42 +0000

Sara Chi, Global Lead, Social Insights COE at the Royal Bank of Canada discusses her background in analytics and how she transitioned into social media measurement and analytics. She emphasizes the importance of engagement as a key metric and the need to understand the context of sentiment analysis.

Sara also highlights the value of social listening in reputation management and crisis response. She advises organizations to start listening and reacting quickly to both negative and positive conversations. Sara shares examples of brands that have successfully leveraged social media for earned media opportunities and emphasizes the importance of empathy in social media listening.

The Rise of B2B Influencing (w/ Disha Nayak)

Tue, 09 Jul 2024 19:10:33 +0000

Disha Nayak, CEO of Gigl, discusses the company's mission to help brands and creators connect and launch successful social media campaigns. She shares her journey from being a content creator to founding Gigl and highlights the challenges faced by creators in building brand partnerships. Disha emphasizes the importance of authenticity and relevance in influencer marketing and advises brands to give creators creative freedom while still aligning with brand goals. She also discusses the role of AI in Gigl's matching process and streamlining marketing processes. Disha touches on the emergence of B2B influencing and the power of storytelling in building communities.

The Evolution of Content Marketing (w/ Randy Frisch)

Fri, 26 Apr 2024 00:00:16 +0000

In this conversation, Randy Frisch, the former Co-Founder and President of Uberflip, shares with Andrew Jenkins the dynamics of co-founder relationships and the importance of outside advice and mentorship. He emphasizes the need for candid conversations and regular feedback between co-founders to ensure alignment and accountability. Randy also highlights the value of having mentors and advisors who can provide guidance and support. He shares his experience of making tough decisions, such as leaving the company he co-founded, and the importance of having a succession plan in place.

Establishing a Role After Acquisition (w/ Mike Orr)

Thu, 25 Apr 2024 14:41:00 +0000

Mike Orr, co-founder and CEO of Grapevine6, discusses the journey from inception to acquisition by Seismic, emphasizing personal branding and AI in content marketing. The interview covers challenges in enterprise software adoption, the value of customer success, and the power of exemplars in driving behavior change. Orr shares his philosophy on social selling, stressing authenticity, and advises founders on persistence, resilience, and seeking diverse feedback.

Navigating Cultural Differences in New Markets (w/ Ravi Nayak)

Thu, 25 Apr 2024 14:22:38 +0000

Andrew speaks with Ravi Nayak, President of Capstone Networks, Inc. on infusing AI into services, the importance of solving problems and adding value, opportunities for geographic expansion, and the significance of persistence and building relationships in business. They also touches on industries conducive to expansion into the US, conveying thought leadership without being self-promotional, and the value of providing helpful insights to clients.

Be 1% Better: Building Rapport and Trust in Sales (w/ Tim Rooney)

Thu, 25 Apr 2024 13:38:26 +0000

In this conversation, Andrew Jenkins interviews Tim Rooney, a Sandler sales training practitioner, about sales and full transparency. They discuss the concept of everyone being in sales, the success triangle, the importance of building rapport and trust, and the value of effective questioning in the sales process. They also touch on differentiation, prospecting, and the Sandler methodology. Overall, the conversation provides insights and strategies for improving sales techniques and achieving success in the field.

Negotiation is a conversation not a conflict (w/ Mark Raffan)

Wed, 21 Feb 2024 22:23:59 +0000

In this episode, Mark Raffan, Head of Training at Negotiations Ninja takes us through the art of negotiation: from planning and preparation to reaching an agreement. Through factors such as leveraging transparency, information and data, and non-verbal communication, negotiations can be turned from hostile to positive outcomes for both parties.

Aligning Leadership, Culture & Strategy: Insights on Management & Workplace Culture (w/Peter Neely)

Sat, 06 Jan 2024 07:00:11 +0000

In this episode, Peter Neely, founder of Cohesive Strategy Group, shares his expertise on aligning leadership, culture, and strategy in organizations. He discusses the importance of founder-centric vision in startups and transitioning to professional management as companies scale. Neely stresses the value of humility and curiosity in leaders, emphasizing servant leadership and empowering employees. He advises on cultivating strong workplace cultures, gathering unfiltered feedback, and implementing change. Listeners will learn how reflective, empowering leaders who align company culture and strategy create engaged, high-performing teams.

From Basement to Buyout: Bootstrapping and Building a Brand (w/Tricia Mumby)

Fri, 05 Jan 2024 21:56:23 +0000

In this episode, Tricia Mumby takes us through the journey of bootstrapping Mabel’s Labels from its early basement days to its eventual acquisition by Avery. Through hustling for marketing opportunities and dealing with copycat competitors, Mumby shares lessons learned about partnerships, marketing, and the need to love promoting your product as much as the product itself in order to become a successful brand.

How to Achieve Sustainable Growth as a B2B SaaS Company (w/Ton Dobbe)

Tue, 31 Oct 2023 15:22:14 +0000

In this episode, SaaS advisor Ton Dobbe explains how B2B SaaS companies can move from desperately chasing funding to building remarkable, sustainable traction. He outlines his "broken triangle" framework to identify the ideal customer segment based on the high-value problems a SaaS solution can uniquely solve.

Ton stresses understanding customers' pain points, leveraging review platforms for transparency, focusing on short-term execution, and providing daily value to drive loyalty. He shares examples of helping SaaS companies reposition based on customer insights. Ton's book, Remarkable Growth, explores these concepts of building traction and resilience in further detail.

From Book Summaries to Behaviour Change (w/Chris Taylor)

Fri, 27 Oct 2023 21:05:38 +0000

In this episode, Actionable founder Chris Taylor traces his entrepreneurial journey from summarizing business books to building a platform that helps organizations apply leadership concepts. He explains how Actionable provides data and insights to help leaders understand employee experience and drive behaviour change.

The pandemic accelerated adoption as companies rapidly shifted to hybrid work. Looking ahead, Taylor believes AI will impact corporate learning, but he sees human connection through live events as key for nuanced communication. As work evolves, L&D must focus on outcomes to choose the right tools.

How Social Media Upended the News Media Playbook (w/Molly Stark Dean)

Fri, 27 Oct 2023 20:58:32 +0000

Media strategist Molly Stark Dean joins Andrew for a conversation on the major shifts in news media due to social media disruption. She provides an insider's perspective, having worked with organizations like Reuters and CBS, on how news outlets evolved from dismissing social platforms to embracing them.

Crafting Authentic Brands and Content (w/Patricia Quintero)

Fri, 27 Oct 2023 20:31:35 +0000

Digital marketing expert Patricia Quintero shares strategic advice for small businesses on branding, content creation, and online presence, as well as the importance of aligning branding with business strategy.

Quintero details how she helps owners understand and translate complex technology into actionable marketing plans and provides perspective on conveying authenticity, connecting with target audiences, and delivering results through owned media like websites versus earned social media.

From Social Media Skeptic to AI Adopter (w/Martin Waxman)

Fri, 27 Oct 2023 16:17:33 +0000

Communications expert Martin Waxman joins Andrew for an exploration of balancing productivity and governance with new technologies like generative AI. Martin shares insights on prompts as a new form of messaging “code,” the promise of AI for crisis planning, and the importance of storytelling in the digital age.

They also discuss the risks and rewards of an ever-changing communications landscape, offering wisdom for marketing and PR professionals navigating this transformation.

The Fractional CMO Playbook (w/ Mark Evans)

Mon, 21 Aug 2023 00:00:10 +0000

In this episode, Andrew interviews fractional CMO Mark Evans about marketing for B2B SaaS companies. They discuss Mark's background as a journalist and author, as well as the origin and focus of his Marketing Spark book and podcast. Mark provides an overview of his fractional CMO services, explaining how he helps companies with marketing strategy, positioning, and execution.

Doing scary things on repeat (w/Laura Connor-Sinclair)

Sat, 19 Aug 2023 00:00:22 +0000

Laura Connor-Sinclair, Founder of LJ Social, joins Andrew to discuss her work with early-stage entrepreneurs in building their personal brand through social media marketing, overcoming imposter syndrome and the value of building a support network.

People are on social to be social, not sold to (w/Ken Gibbs)

Fri, 18 Aug 2023 21:59:41 +0000

Ken Gibbs, Executive VP, Digital for EBONY Media shares best his practices for podcast promotion on social, the importance of an omnichannel approach and where digital marketing is heading next, with Tiktok and AI.

Bring on a big plan (w/Michael Smith)

Wed, 16 Aug 2023 13:48:52 +0000

Michael Smith, President of Integram, joins Andrew for a discussion on strategic planning, communication, branding and sustaining passion as an entrepreneur to enable business growth and evolution.

When you're inside the jar, you can't see the label (w/Leslie Hughes)

Mon, 17 Jul 2023 17:28:41 +0000

Andrew is joined by Punch Media’s CEO & LinkedIn Expert, Leslie Hughes, to discuss all things LinkedIn, personal branding and how people can derive more value from LinkedIn for themselves and their organization.

Mapping the Earthquake (w/Nicholas Thickett)

Mon, 17 Jul 2023 15:22:15 +0000

Andrew had the opportunity to chat with Nicholas Thickett, Managing Partner of Alignd and host of the B2B Power Hour podcast. It was a great discussion about sales and go-to-market strategies and the trials and tribulations of rolling them out that salespeople and marketers will appreciate.

Nobody goes to social media to read brochures (w/Tim Hughes)

Wed, 12 Jul 2023 22:17:14 +0000

Tim Hughes, CEO of DLA Ignite, has been in sales his entire career and in this episode, he lays out how sales and prospecting have changed due to social media. He even suggests that cold calling is outdated and possibly even dead. You may agree with him after you hear what he has to say.

A future beyond the edge of our comfort zone (w/Roland Harwood)

Tue, 30 May 2023 20:36:00 +0000

Author and We Are Liminal CEO & Founder, Roland Harwood, discusses the value of connections, even weak ones, and the opportunities that exist for us during times of uncertainty.

Analytics to inform rather than paralyze (w/ Michael Brito)

Wed, 24 May 2023 19:02:52 +0000

Michael Brito, Global Head of Analytics for Zeno Group, brings his expertise in digital analytics to the discussion. Listen in to learn about deriving more value from your analytics while avoiding being overwhelmed by data.

What if they had money to give away and nobody asked? (w/Jamie Proctor Boyce)

Wed, 24 May 2023 18:51:11 +0000

Jaime Proctor Boyce, Director of Partnerships and Growth for Pocketed, explains the many grants available for Canadian companies to help subsidize the cost of hiring, research, marketing, training and more and how to best apply.

Make your Content Marketing Unboring (w/Susan Diaz)

Tue, 16 May 2023 17:43:06 +0000

Author and CP Digital Founder, Susan Diaz, shares her philosophy on content marketing and the key pillars of an unboring content marketing strategy.

AI isn’t going to steal your job, but people who use it might (w/Scott Rogerson)

Tue, 16 May 2023 14:59:47 +0000

Andrew Jenkins hosts Scott Rogerson, CEO of UpContent, to discuss content marketing, why companies need to talk about themselves less, and the impact of AI.

From Employee to Owner to Exit (w/Todd Grierson)

Wed, 10 May 2023 21:00:36 +0000

Todd Grierson joins Andrew Jenkins to share his entrepreneurial journey and how he now advises other entrepreneurs to improve their operations and strategic planning, all to build for the future.

Yes, Virginia, Regulated Industries can use Influencers (w/Virginia Brailey)

Thu, 04 May 2023 13:59:34 +0000

Xemoto CEO, Virginia Brailey, shares her work in influencer marketing and how organizations, especially ones in regulated industries, can maximize collaborations with influencers.

Creativity Flourishes When Constrained (w/Duarte Garrido)

Thu, 06 Apr 2023 16:55:07 +0000

In this episode, Andrew Jenkins chats with Duarte Garrido, Global Head of Social Media and Cross-Channel Marketing at Standard Charter Bank. Duarte explains how he managed different stakeholder priorities and navigates social media marketing in highly regulated industries while still enabling creativity to flourish.

Enabling Different Perspectives at Speed (w/Gavin McGarry)

Thu, 06 Apr 2023 16:37:36 +0000

In this episode, Andrew Jenkins speaks with Gavin McGarry, Founder of Jumpwire Media. Gavin shares his thoughts on how the media landscape has evolved regarding traditional and social media, including foreshadowing social media regulation for platforms like TikTok.

The Power of Automation and Delegation (w/Andrew Sinclair)

Tue, 30 Aug 2022 19:38:03 +0000

Andrew Jenkins chats with Andrew Sinclair, Founder of Lane Four about how automation and delegation can save bandwidth for growing and scaling your company. They also discuss the future of hybrid work and how it benefits both the company and employees.

The Best Idea Wins (w/ Patrick McCaully)

Tue, 07 Jun 2022 22:09:50 +0000

Andrew interviews Patrick McCaully, founder of Pointman News Creation and the creative force behind some of North America’s most buzzworthy PR strategies. We discuss his journey from journalism to the world of PR where the best idea wins.

It's Really Hard to be a Good Listener (w/Andrea Wojnicki)

Mon, 28 Mar 2022 14:20:12 +0000

Andrew Jenkins chats with Andrea Wojnicki, MBA, DBA, Founder, Chief Talker and Communications Coach at Talk About Talk, about why people talk, and the art of communication. They also discuss the value of having a podcast - content generation, audience growth, and wisdom sharing.

Surviving the Pivot (w/Lisa Shepherd)

Fri, 28 Jan 2022 15:53:43 +0000

Andrew Jenkins chats with Lisa Shepherd, President of Mezzanine B2B Growth Agents. They discuss navigating the Canadian business scene after working abroad, how she grew a management consulting business out of her MBA and adapting to the challenges brought on by the 2008 financial crisis. They also chat about contracting your client base to foster a deeper relationship and provide a higher quality of service as good growth and good business don’t have to mean more. Andrew and Lisa finally dive into the value of their MBA and the 3C’s Lisa took away from the program.

You Don't Have to be the Smartest Person in the Room. You Just Have to Ask the Right Questions! (w/ Tibor Shanto)

Tue, 11 Jan 2022 20:30:18 +0000

Andrew Jenkins chats with Tibor Shanto, Chief Prospecting Officer of Renbor Sales Solutions, about entrepreneurship, sales, being a professional interrupter, and focusing on objective selling rather than easing someone's pain.

How Long Do You Plan on Being Dead? (w/Sabaa Quao)

Wed, 31 Mar 2021 00:55:45 +0000

Andrew Jenkins chats with Sabaa Quao, co-founder of Wealthie Works Daily about how he combines design thinking with business, building generational empathy for financial literacy and not fearing the blank slate.

The New Age of Sales Funnels (w/ Chris Downey)

Fri, 09 Jan 2026 00:00:28 +0000