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<description><![CDATA[<p>Real talk. Real stories. Real solutions to get estheticians and sole proprietors to six figures and beyond without burning out. Why make your own mistakes when you can learn from two solopreneurs on your journey to six figures? Skinfessional started from the idea that there needs to be more honesty about the real struggles, mistakes, and flat out failures that happen when you build a spa or salon business. 12-hour days? Non-existent self-care? Crazy barnacle clients? We’ve been there and lived to tell the tale. Everyone wants an overnight success, but the reality is that being an entrepreneur boils down to lessons learned and being persistent AF. We’re pulling back the curtain and giving you an all access pass to how this spa owner and wellness excerpt do it so you can too. Grab your journal and trusty mechanical pencil (because you want to take notes) and join Cybil Solyn and Alex Ellis as we confess all our Skinfessional secrets.</p>]]></description>
<itunes:subtitle>Real talk. Real stories. Real solutions for your spa or salon business. </itunes:subtitle>
<title>Skinfessional</title>

<copyright>2020 Boss Besties</copyright>
<itunes:author>Skinfessional</itunes:author>
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<link>http://www.skinfessional.com</link>

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    <![CDATA[<p>In this episode we talk about how to get out of your head and do the thing! From doing stuff you hate, to finishing stuff you can't seem to get done, we discuss our own ups and downs and the tricks we use to get the thing done.</p>]]>
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  <itunes:title>How to just DO THE THING</itunes:title>
  <title>How to just DO THE THING</title>

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    <pubDate>Fri, 02 Sep 2022 11:28:06 +0000</pubDate>
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    <![CDATA[<p>EP 115:  Are you looking at your competition as a negative instead of seeing them as a way to set yourself apart? On this episode we talk about the mindset shifts you can make to set you and your clients free to do what's best for them, and ultimately for you!</p>]]>
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  <itunes:title>Do You Fear Competition or Embrace It?</itunes:title>
  <title>Do You Fear Competition or Embrace It?</title>

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    <pubDate>Wed, 10 Aug 2022 11:30:05 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 114: We sit down with licensed esthetician and social media influencer Kim Bogash to talk about the power of connection and all the ways it can be used to draw in or loose clients - even ones you've never met.</p>]]>
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  <itunes:title>Don&#039;t Forget the Power of Connection with Guest Kim Bogash</itunes:title>
  <title>Don&#039;t Forget the Power of Connection with Guest Kim Bogash</title>

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    <pubDate>Fri, 29 Jul 2022 15:46:59 +0000</pubDate>
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    <![CDATA[<p>On today’s episode we are talking about the emotional attachments to money that may be getting in your ways and the ways you can bust through them. </p>]]>
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  <itunes:title>How You Feeling About Your Money?</itunes:title>
  <title>How You Feeling About Your Money?</title>

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    <pubDate>Sat, 02 Jul 2022 03:05:07 +0000</pubDate>
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    <![CDATA[<p>EP 112: Are you being productive or just keeping busy? On today's podcast episode we talk about the idea productivity guilt, what it is, how to recognize it, and the ways to stop letting it hold up your success.</p>]]>
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  <itunes:title>Are You Wasting Time with Productivity Guilt?</itunes:title>
  <title>Are You Wasting Time with Productivity Guilt?</title>

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    <pubDate>Thu, 16 Jun 2022 11:41:09 +0000</pubDate>
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  <description>
    <![CDATA[<p>EP: 111 On today’s show, we’re talking about Paying people what they’re worth, knowing what you’re worth, and understanding that you have all the power.</p>]]>
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  <itunes:title>Let’s Talk About Worth Baby</itunes:title>
  <title>Let’s Talk About Worth Baby</title>

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    <pubDate>Sat, 11 Jun 2022 06:14:06 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 110: On today's episode we talk about all the feels around clients leaving, how to handle it, and ways to avoid taking it personally. </p>]]>
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  <itunes:title>What to Do When a Client Leaves You</itunes:title>
  <title>What to Do When a Client Leaves You</title>

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    <pubDate>Fri, 20 May 2022 11:31:07 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 109: In this episode we talk about what you can do to make money and stop stressing out about your slow months.</p>]]>
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  <itunes:title>When It&#039;s a Slow Month...</itunes:title>
  <title>When It&#039;s a Slow Month...</title>

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    <pubDate>Thu, 12 May 2022 11:39:06 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep108: in this episode we discuss future forecasting and how watching what's trending can help your business. Cybil shares why she does it, the simple steps you can take to start, and how it's a powerful tool for meeting your goals.</p>]]>
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  <itunes:title>Better Than a Crystal Ball: Trends and Future Forecasting </itunes:title>
  <title>Better Than a Crystal Ball: Trends and Future Forecasting </title>

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    <pubDate>Fri, 29 Apr 2022 11:45:47 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 107: Are you practicing what you preach? In This episode we talk about all the ways you might be mirroring the bad behavior you're telling your client to stop and how the sneaky ways this is stealing your success.</p>]]>
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  <itunes:title>Taking Your Own Advice</itunes:title>
  <title>Taking Your Own Advice</title>

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    <pubDate>Fri, 15 Apr 2022 11:46:10 +0000</pubDate>
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    <![CDATA[<p>EP 106: In this episode we talk about all the ways you can help your clients get better results by helping them know wtf to do. Whether it's pre, post, or even before they see you, setting a client up for success is takes skills and we're ready to impart them!</p>]]>
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  <itunes:title>Helping Clients Help Themselves</itunes:title>
  <title>Helping Clients Help Themselves</title>

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    <pubDate>Fri, 08 Apr 2022 11:24:08 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 105: In this episode we talk about doing the things you hate (like taxes!) and the simple mindset switches you can make to help get stuff done without the procrastination and dread!</p>]]>
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  <itunes:title>Get Stuff DONE! (Especially when you hate it)</itunes:title>
  <title>Get Stuff DONE! (Especially when you hate it)</title>

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    <pubDate>Fri, 01 Apr 2022 14:53:26 +0000</pubDate>
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  <description>
    <![CDATA[<p>EP 104 In this episode we share all we know about starting your own podcast! With 342 episodes and five long lasting shows between the two of us we have a few tips to share to help you get your new show off the ground.</p>]]>
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  <itunes:title>Anyone Can Podcast! Here&#039;s How...</itunes:title>
  <title>Anyone Can Podcast! Here&#039;s How...</title>

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    <pubDate>Fri, 18 Mar 2022 20:09:59 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 103: Today's episode we talk about locations, finding your perfect space, how sometimes what you think you want isn't what you want at all, and all the lessons we've learned in the combined seven locations we've had over the last twenty years.</p>]]>
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  <itunes:title>Finding Your Dream Space</itunes:title>
  <title>Finding Your Dream Space</title>

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    <pubDate>Fri, 11 Mar 2022 12:23:07 +0000</pubDate>
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    <![CDATA[<p>EP 102: In this episode we talk about all things ethics in marketing, your practice, and how we think about the words we use to avoid getting sued If you pay close attention you'll hear us have a subtle throw down too!</p>]]>
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  <itunes:title>Do The Right Thing: Ethics in Your Business</itunes:title>
  <title>Do The Right Thing: Ethics in Your Business</title>

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    <pubDate>Fri, 04 Mar 2022 12:38:03 +0000</pubDate>
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  <description>
    <![CDATA[<p>EP 101: On today’s show, we’re talking about privacy, secrets, and social media. Alex shares some wisdom on collecting client testimonials and reminds you that before and afters are easier to get than you think, while Cybil tries not to say too much about her clients and break all those NDA's</p>]]>
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  <itunes:title>The First Rule of Client Privacy is....</itunes:title>
  <title>The First Rule of Client Privacy is....</title>

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    <pubDate>Fri, 25 Feb 2022 12:23:07 +0000</pubDate>
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    <![CDATA[<p>Ep 100 </p>]]>
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  <itunes:title>Training Clients &amp; Setting Your Business Up For Success</itunes:title>
  <title>Training Clients &amp; Setting Your Business Up For Success</title>

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    <pubDate>Fri, 11 Feb 2022 12:26:05 +0000</pubDate>
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    <![CDATA[<p>Ep 99: In this episode Cybil the credit guru answers your credit card questions and Alex shares her lessons learned with her debt payment journey.</p>]]>
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  <itunes:title>Credit Cards, Debt, and You</itunes:title>
  <title>Credit Cards, Debt, and You</title>

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    <pubDate>Fri, 04 Feb 2022 12:28:07 +0000</pubDate>
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    <![CDATA[<p>Ep 98: The pandemic came with strong lessons and changes. In this episode we talk about adversity in your business and how it can push you to make changes for the better that may seem to suck at first but in the long term pay off and rock!</p>]]>
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  <itunes:title>IYKYK Lessons from 2021 That Made Us Better</itunes:title>
  <title>IYKYK Lessons from 2021 That Made Us Better</title>

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    <pubDate>Fri, 21 Jan 2022 12:16:09 +0000</pubDate>
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  <description>
    <![CDATA[<p>What if the price was the price in your business and your clients paid it before they arrived, and then left smiling when they were done? On today's episode we discuss the lesson's Cybil has learned doing this, how Alex as a consumer feels about it, and why this might be the best option to make your clients happy in the new economy. Don't believe us? Let's talk.</p>]]>
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  <itunes:title>One Price To Rule Them All: The benefits of prepaid services with tip included</itunes:title>
  <title>One Price To Rule Them All: The benefits of prepaid services with tip included</title>

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    <pubDate>Fri, 14 Jan 2022 12:03:07 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 96: Identifying what you need to let go of in order to grow can be tough, especially when fear of change is blocking clear thinking. In this episode we discuss all the ways to allow yourself to get comfortable with letting go, and help you pinpoint areas you have room to expand.</p>

<p><br /></p>]]>
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  <itunes:title>How Learning to Let Go Helps You Grow</itunes:title>
  <title>How Learning to Let Go Helps You Grow</title>

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    <pubDate>Fri, 07 Jan 2022 12:00:13 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 95:  Things are more expensive because of inflation so let's talk about the right way to tell your clients (or not) your prices are going up and deal with the new year business to do checklist.</p>]]>
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  <itunes:title>Welcome to Inflation:The Right Way to Say Stuff is More Expensive</itunes:title>
  <title>Welcome to Inflation:The Right Way to Say Stuff is More Expensive</title>

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    <pubDate>Fri, 31 Dec 2021 11:00:11 +0000</pubDate>
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  <description>
    <![CDATA[<p>On this episode we talk about why the beauty industry seems to burn people out in three years and the ways that you can avoid the three year itch because let's face it if you haven't felt fed up, unloved, pissed off, or tired by this life yet, you will.</p>]]>
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  <itunes:title>Beating The Three Year Itch And Dealing With Burnout</itunes:title>
  <title>Beating The Three Year Itch And Dealing With Burnout</title>

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    <pubDate>Fri, 17 Dec 2021 04:21:48 +0000</pubDate>
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  <description>
    <![CDATA[<p>Is your business ready for the new year? We talk all the big and little details that join at the end and beginning of the new year that need prep and seem to slip through the cracks. We get a little metaphysical too because let's face it, eclipses, life changes, and this year was no joke yet we are still here.</p>]]>
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  <itunes:title>Beginnings and Endings Some thoughts on Business New Year Prep</itunes:title>
  <title>Beginnings and Endings Some thoughts on Business New Year Prep</title>

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    <pubDate>Fri, 10 Dec 2021 05:18:29 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 92: Stupid, dumb, failure, bad, these are all words you'll use about yourself but should you? In this ep we talk about the words you choose and how they impact your brain, mood, and business on a daily basis while giving you tools to change your terms and perspective.</p>]]>
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  <itunes:title>How Your Smack Talk is Costing You: Choosing Your Words Wisely</itunes:title>
  <title>How Your Smack Talk is Costing You: Choosing Your Words Wisely</title>

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    <pubDate>Fri, 03 Dec 2021 15:48:52 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 91: On this episode we dig deep into the psyche of what you learn when people don't like you. We talk about what true confidence is, where it comes from, and how your need for people pleasing may be stopping your success.</p>]]>
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  <itunes:title>The Secret Power of Not Being Liked</itunes:title>
  <title>The Secret Power of Not Being Liked</title>

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    <pubDate>Fri, 19 Nov 2021 12:23:17 +0000</pubDate>
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    <![CDATA[<p>Ep 90: On today’s show, we’re talking about the importance of setting goals, how to create goals for yourself, and why your goals should probably change if you're going to be successful for a long time.</p>]]>
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  <itunes:title>Goals: Setting Yourself Up For Success </itunes:title>
  <title>Goals: Setting Yourself Up For Success </title>

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    <pubDate>Fri, 12 Nov 2021 12:55:09 +0000</pubDate>
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    <![CDATA[<p>Ep 89: On this episode we're talking about how to handle clients who come in with big emotions, how good listening skills are vital, and how holding your tongue is sometimes the most important part of your job.</p>

<p><br /></p>]]>
  </description>
  <itunes:title>Feelings So Many Feelings- Being a Good Listener</itunes:title>
  <title>Feelings So Many Feelings- Being a Good Listener</title>

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    <pubDate>Fri, 22 Oct 2021 11:25:15 +0000</pubDate>
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    <![CDATA[<p>Ep 88: In this episode we talk about planning for holiday sales! It's not too late, but it almost is so let's get to it. It's easier than you think, and we share all our great ideas and simple ways to get you and your biz set up for a profitable holiday season your clients will love.</p>]]>
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  <itunes:title>Holiday Prep - It&#039;s not too late!</itunes:title>
  <title>Holiday Prep - It&#039;s not too late!</title>

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    <pubDate>Fri, 15 Oct 2021 11:25:07 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 87: On today’s show, we’re back to our favorite topic Hamilton the Musical to see, what does your business stand for and are you owning that message and create a culture around it. So join us while share our own experiences with this because it can be one of the over looked lessons  as a small biz grows.</p>]]>
  </description>
  <itunes:title>What Does Your Business Stand For? and other lessons from Hamilton The Musical</itunes:title>
  <title>What Does Your Business Stand For? and other lessons from Hamilton The Musical</title>

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    <pubDate>Fri, 08 Oct 2021 11:25:23 +0000</pubDate>
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    <![CDATA[<p>EP 86: We continue on the value thought train learning to price anything while discussing how value and money don't always go hand in hand. We dive deep on the idea that no matter where you are in your season, or how big your business is, you have something to learn from the idea of value!</p>]]>
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    <![CDATA[<p>Ep 85: On this episode we dig deep into the real reason you might want that new machine, course, wallpaper, or shiny thing, and how not believing in your own value is costing you money. </p>

<p><br /></p>]]>
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    <![CDATA[<p>Ep 82: In this episode we're talking about mistakes, blunders, f*ck ups and the steps you might consider taking to make it right because hiding just isn't an option.</p>]]>
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    <![CDATA[<p>Ep 81: On today’s show, we’re talking about setting up clients for success because we all know that the clients who get results are the ones who will stick around! Whether it's home programs or in office series or even an online membership, we give our pro tips as well as solutions to creating stream lined processes to set your clients up for to get results and keep it easy for you - even when one size doesn't fit all.</p>]]>
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  <itunes:title>Setting Your Clients Up For Success</itunes:title>
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    <![CDATA[<p>Ep 80: On this episode we talk about the three big mistakes to avoid as a business owner when taking time off, discuss the best ways to tell your clients you're taking a break from work, and share the secret sauce to never losing customers...unless you want to that is.</p>]]>
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  <itunes:title>You&#039;re Mental Health = Client Joy. TAKE A BREAK!</itunes:title>
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    <![CDATA[<p>Ep 79: On today's ep we talk about what we hire people to do, tips for finding the right person, and how to even get started looking. We know hiring people is hard, but so is trying to do everything on your own!</p>]]>
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    <![CDATA[<p>Ep 78: This episode goes out to Simone Biles who inspired it and us. On today's episode we learn from Simone Biles's mental health status break, get riled up about people's need to give their opinion, and share our stories and tips for keeping strong boundaries.</p>]]>
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  <itunes:title>NOT Their Business: Tips for Keeping Strong Boundaries</itunes:title>
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    <![CDATA[<p>Ep 77: On today’s show, we’re talking about the reasons why your clients aren’t seeing you, the 10 things you can do to keep a new client coming back, and all the things your new clients aren’t telling you that has them saying bye-bye and going down the street.</p>]]>
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    <pubDate>Fri, 30 Jul 2021 11:03:09 +0000</pubDate>
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    <![CDATA[<p>Ep 76: You are a trained professional! In this episode, we have tips on feeling confident in your education, ignore the trolls in your life, and embracing your secret sauce.</p>]]>
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  <itunes:title>Believe in Your Skills Believe in Yourself!</itunes:title>
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    <pubDate>Fri, 16 Jul 2021 16:14:00 +0000</pubDate>
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    <![CDATA[<p>Ep 75: Afraid of credit cards but want to buy equipment for your business? Do you know the power of starting a business credit card? On this ep we dig deep into how to afford that new spa equipment or budget for that class while also sharing the secret sauce on how to use credit cards wisely without going into debt.</p>]]>
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  <itunes:title>How to Afford Spa Equipment and All The Things</itunes:title>
  <title>How to Afford Spa Equipment and All The Things</title>

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    <pubDate>Fri, 09 Jul 2021 12:31:02 +0000</pubDate>
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    <![CDATA[<p>Ep 74: Workaholics this episode is for you! Even if you love what you do working less is sometimes the key to success as a solopreneur and learning how to take those breaks at the right times is how you'll make money doing less longer.</p>]]>
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  <itunes:title>How To Love Your Job Longer by Working Less</itunes:title>
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    <![CDATA[<p>Ep 73: Yelp may seem like the Devil but hacking its algorithm can help you bring in new clients and make a ton of money without spending a dollar. On today’s show, we’re talking about what it takes to break the Yelp algorithm, the tricks and tips we've used to gain clients and win using Yelp, and  the #1 thing you need to be asking your clients to win the Yelp game.</p>]]>
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  <itunes:title>Winning With Yelp Spending Zero Dollars</itunes:title>
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    <pubDate>Fri, 25 Jun 2021 12:18:09 +0000</pubDate>
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    <![CDATA[<p>Ep 72: This episode we talk about the love/hate relationship that posting on social media inspires in so many of us. How to choose your best social media platform, and the stupid mistakes you make because you’re afraid of not being perfect.</p>]]>
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  <itunes:title>Stop Loving To Hate Social Media</itunes:title>
  <title>Stop Loving To Hate Social Media</title>

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    <![CDATA[<p>Ep 71: On today’s show, we’re talking about Vacation! How to plan for it while being a solo business owner, the keys to successfully prep your clients for success while you're away, and Cybil's #1 trick to not losing clients or money while away.</p>]]>
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  <itunes:title>Vacation How Do You Get Away?</itunes:title>
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    <pubDate>Fri, 11 Jun 2021 12:30:34 +0000</pubDate>
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    <![CDATA[<p>Ep 70: On today’s show, we’re talking about if your hussle is attached to money what that can mean for you, we bust through selling shame spirals, discuss how money messes us all up, and ways to not get caught up in the six-figure success trap.</p>]]>
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    <pubDate>Fri, 04 Jun 2021 11:19:18 +0000</pubDate>
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    <![CDATA[<p>Ep 69: On this episode we talk about taking care of the unsung people who are critical to your business, who they are, ideas to make them feel special, and how even if you’re small, acting big gets you free things!</p>]]>
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  <itunes:title>Are You Forgetting Someone? </itunes:title>
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    <pubDate>Fri, 28 May 2021 12:31:30 +0000</pubDate>
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    <![CDATA[<p>Ep 68: On today’s show, we’re talking about to mask or not to mask, adapting to the new CDC regulations, and talking to your clients about vaccinations and your safety as the US starts to open up again.</p>]]>
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    <![CDATA[<p>Ep: 67 On today’s show, we’re talking about being real and bringing your whole self to your business while honoring who your clients are, their needs, and a more authentic way of thinking of customer care, sales, and making money as solopreneurs.</p>

<p>Rachel Turner Human First https://rachelturner.com/human-first</p>

<p>Article about Rachel Hollis https://bit.ly/3erNbMv</p>

<p>Disability Visibility: First-Person Stories from the Twenty-First Century by Alice Wong</p>

<p>https://amzn.to/3tt2HMb</p>]]>
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  <itunes:title>Is Caring Too Much What Others Think Stoping You From Making Money?</itunes:title>
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    <![CDATA[<p>Ep 66: We are talking about pain in the workplace for beauty pros. From the sneaky ways it gets you to the simple things you can do to stop it because only YOU should decide when it's time to quit - not the pain you're in!</p>]]>
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    <pubDate>Fri, 14 May 2021 11:00:14 +0000</pubDate>
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    <![CDATA[<p>Ep 65: In this episode, we look to the future while learning from a year ago and ponder if versatility is key to everything. We revisit our own multi revenue streams and check-in with yours while discussing if there really is a "back to normal" or if that's just a fantasy.</p>]]>
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    <pubDate>Fri, 30 Apr 2021 12:30:09 +0000</pubDate>
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    <![CDATA[<p>Ep 64: On today’s show, we’re talking about the wild wild west of entrepreneurship, is it actually gambling? And we dive deep into the two types of entrepreneurs we know - and which one goes the distance with the best success rate.</p>]]>
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  <itunes:title>Entrepreneur or Gambler?</itunes:title>
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    <pubDate>Fri, 23 Apr 2021 12:30:09 +0000</pubDate>
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    <![CDATA[<p>Ep 63: On today’s show we’re talking about dealing with criticism, how not to take it personally (we know it's hard!), why it's important to go through all the stages of criticism receival (yeah we coined that), and how the complaints you get can often lead to your best money-making business changes.</p>]]>
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  <itunes:title>Turning Criticism Into Dollars</itunes:title>
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    <pubDate>Fri, 16 Apr 2021 12:30:13 +0000</pubDate>
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    <![CDATA[<p>Ep 62: Whether clients move or just cancel and ghost attrition sucks and in today's episode we talk all over the place with tips on how to avoid the negative impact of client churn, lessons to learn from retention, and Cybil even gives away part of her super secret and ultra powerful client survey!</p>]]>
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  <itunes:title>Client Attrition And All The Feels That Surrounds Clients Leaving</itunes:title>
  <title>Client Attrition And All The Feels That Surrounds Clients Leaving</title>

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    <pubDate>Fri, 09 Apr 2021 12:30:51 +0000</pubDate>
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    <![CDATA[<p>Ep 61: In this episode, we talk about how to be strategic with your money including that PPP (woot woot!!), we share our own successes and big mistakes, revisit some of our best advice from previous episodes, and remind you to think about these three vital things before you spend money on any new equipment or product lines.</p>]]>
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  <itunes:title>Use Your Money Wisely, How to Be a Strategic Spender</itunes:title>
  <title>Use Your Money Wisely, How to Be a Strategic Spender</title>

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    <pubDate>Fri, 02 Apr 2021 12:31:10 +0000</pubDate>
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    <![CDATA[<p>Ep 60: As solo women working alone, often on strangers, it can seem dangerous, but the recent spa shootings in Atlanta remind us all that anywhere can be dangerous. On today's episode, we talk about staying safe working alone and how to create a safe space for yourself and your clients.</p>]]>
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  <itunes:title>Staying Safe in Your Space</itunes:title>
  <title>Staying Safe in Your Space</title>

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    <pubDate>Fri, 26 Mar 2021 12:30:42 +0000</pubDate>
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    <![CDATA[<p>Ep 59: On today's show we share our secret recipe for getting off the money mistake merry-go-round, dive deep into what it takes to eliminate bad patterns, and talk about our own struggles with letting go of shame while reinforcing a more positive money mindset.</p>]]>
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  <itunes:title>Kick Your Money Mistake Habit</itunes:title>
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    <pubDate>Fri, 19 Mar 2021 12:25:16 +0000</pubDate>
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    <![CDATA[<p>Ep 58: Courage and confidence may seem the same, but in this episode we talk about how you may need a boost of courage over confidence to get that uncomfortable thing done. We discuss our own dance with internal fears and give you three of our favorite tips to punch fear in the face so you can move out of your comfort zone with a little more ease.</p>]]>
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  <itunes:title>Courage vs Confidence </itunes:title>
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    <![CDATA[<p>Ep 57: We believe confidence can be learned and in this episode we talk about how to nurture your inner bada$$ to gain confidence in everything you do, especially for your business. Alex shares a powerful journaling exercise that Cybil might even try, and we all learn about the weight of demons. It's a rocky and emotional ep of Skinfessional that you don't want to miss.</p>]]>
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  <itunes:title>Nurturing Your Inner Bad A$$: How to Gain Confidence and Do You</itunes:title>
  <title>Nurturing Your Inner Bad A$$: How to Gain Confidence and Do You</title>

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    <![CDATA[<p>Ep 56: In this ep Cybil shares the secret to changing up your spa menu, we talk about what strategies have worked and totally failed for naming, pricing, and pitching the new menu to customers, and we share a vital secret about what a service menu is really for these days.</p>]]>
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  <itunes:title>Is it Time For a Service Menu Makeover?</itunes:title>
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    <![CDATA[<p>Ep 55: Are you making decisions because of FOMO? In this episode we talk about why chasing shiny objects, how that seems to help you create a great spa menu, tips on getting super clear and focused, and the small shifts that will help you overcome that fear of missing out every single time so you can start investing in the things that make you money!</p>]]>
  </description>
  <itunes:title>Are You Chasing The Right Shiny Things?</itunes:title>
  <title>Are You Chasing The Right Shiny Things?</title>

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    <pubDate>Fri, 19 Feb 2021 05:52:58 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 54: Late fees, cancellations, prepayments, covid cancellations, and being comfortable with actually enforcing them. In this episode we dig deep into fees for our new reality, including ways to recognize your fee blind spots, and some of the best ways we've found to implement and enforce them.</p>]]>
  </description>
  <itunes:title>Late Fees in The New World</itunes:title>
  <title>Late Fees in The New World</title>

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    <pubDate>Fri, 12 Feb 2021 13:30:40 +0000</pubDate>
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    <![CDATA[<p>Ep 53: Special guest lawyer and membership/brand strategy advisor Kim Bennett takes time out of her busy schedule tell you why shifting from hourly to subscription billing is vital, the most important things you need to know before kickstarting your membership or subscription box, and casually drops a million dollar business idea. This is a must listen to episode so grab a cup of tea and your earbuds!</p>

<ul><li>www.Kimberlybennett.com</li><li>www.kbennettlaw.com</li></ul>]]>
  </description>
  <itunes:title>Work Less, Make More With Memberships and Subscriptions Guest Kim Bennett Explains It All</itunes:title>
  <title>Work Less, Make More With Memberships and Subscriptions Guest Kim Bennett Explains It All</title>

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    <pubDate>Fri, 05 Feb 2021 13:30:20 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 52: On today’s show, we’re talking about how to learn even as adults, the seven types of learning styles, and why it’s not you it might just be shitty course design.</p>]]>
  </description>
  <itunes:title>The Skills to Make Learning as an Adult Easy</itunes:title>
  <title>The Skills to Make Learning as an Adult Easy</title>

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      <link>https://pod.co/skinfessional/the-skills-to-make-learning-as-an-adult-easy</link>
    <pubDate>Fri, 29 Jan 2021 13:30:17 +0000</pubDate>
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    <![CDATA[<p>Ep 51: On this episode we talk about the science of gratitude to make money, spark joy, and change the world for good (yeah we aren't kidding there's like studies and stuff!), how to start your own gratitude practice or hone your existing one, and we share our favorite gratitude tool for business owners.</p>]]>
  </description>
  <itunes:title>How to Use Gratitude as a Super Power</itunes:title>
  <title>How to Use Gratitude as a Super Power</title>

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      <link>https://pod.co/skinfessional/gratitude-as-a-super-power</link>
    <pubDate>Fri, 22 Jan 2021 13:30:08 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 50: On this episode, we uncover what may be stopping you from staying motivated and share our judgment-free tips on how we get stuff done even when we don't want to becuse even as we remind you to celebrate the win is getting out of bed and taking a shower, as business owners you have to do the hard stuff too.</p>]]>
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  <itunes:title>Our Secrets To Staying Motivated And Getting Sh*t Done</itunes:title>
  <title>Our Secrets To Staying Motivated And Getting Sh*t Done</title>

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    <pubDate>Fri, 15 Jan 2021 13:30:10 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 49: Rasing prices is scary but we've done it, made the mistakes, and rocked the results! In this episode, we share how picking the right prices affects more than your bottom line. They can make or break your business, help you find joy in your job, and help you find your dream client.</p>]]>
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  <itunes:title>Raise Your Prices And Find Your Dream Clients</itunes:title>
  <title>Raise Your Prices And Find Your Dream Clients</title>

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    <pubDate>Fri, 08 Jan 2021 13:32:37 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 48: We look back at 2020, see what predictions came true, talk about our 2021 predictions and look at how you can prep for them because, spoilers, we were really spot on in 2020!</p>]]>
  </description>
  <itunes:title>New Year New Your Business? </itunes:title>
  <title>New Year New Your Business? </title>

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      <link>https://pod.co/skinfessional/new-year-new-your-business</link>
    <pubDate>Fri, 01 Jan 2021 13:30:14 +0000</pubDate>
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    <![CDATA[<p>Ep 47: Attorney Yesenia Gutierrez, a Diversity and Inclusion Expert, explains the right way to talk to your clients about their bodies and gender, tells you the most vital questions needed for a safe and equal intake form, and reveals a piece of bathroom intel that every practitioner should know!</p>]]>
  </description>
  <itunes:title>Pronouns, Gender Identity, &amp; Making Everyone Feel Comfortable: An Interview with Diversity &amp; Inclusion Expert Yesenia Gutierrez</itunes:title>
  <title>Pronouns, Gender Identity, &amp; Making Everyone Feel Comfortable: An Interview with Diversity &amp; Inclusion Expert Yesenia Gutierrez</title>

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      <link>https://pod.co/skinfessional/pronouns-gender-identity-making-everyone-comfortable-an-interview-with-diversity-equality-expert-yesenia-gutierrez</link>
    <pubDate>Fri, 25 Dec 2020 13:30:19 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 46: The idea of 1000 fans bringing in $100K sounds so enticing but is it real? In this episode, we share our own experience with the klout that comes from followers vs the idea that a client brings in money. Alex shares a money-making fan/client revelation tweak you might be missing and Cybil gets real about how stupid she felt so you can all feel better.</p>]]>
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  <itunes:title>Do Fans Make You Money?</itunes:title>
  <title>Do Fans Make You Money?</title>

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      <link>https://pod.co/skinfessional/how-many-followers-do-you-need</link>
    <pubDate>Fri, 18 Dec 2020 13:30:11 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 45: Have you lost that loving feeling? On this weeks episode we talk about what it takes to do the same job day in and day out, the warning signs of boredom, and we share our own stories of passions lost and discovered.</p>]]>
  </description>
  <itunes:title>Have You Lost Your Passion?</itunes:title>
  <title>Have You Lost Your Passion?</title>

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    <pubDate>Fri, 11 Dec 2020 13:00:18 +0000</pubDate>
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    <![CDATA[<p>Ep 44: On today's show, we share steps to stop living paycheck to paycheck, we question why it's more taboo to talk about money than sex, and we get pretty emotional about the idea of changing your money mindset. We hope you listen and know that although the topic of this episode may be hard, it's an important step in becoming a thriving successful business owner!</p>]]>
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  <itunes:title>Why Are You Living Paycheck to Paycheck? </itunes:title>
  <title>Why Are You Living Paycheck to Paycheck? </title>

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    <pubDate>Fri, 04 Dec 2020 13:00:14 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 43: In this episode, we talk about the specific offers you should make for sales online or off, how to roll them out, and the best and worst holiday offers we've seen and made during Black Friday.</p>

<p>Come take a course with us and dive deeper!</p>

<p>http://www.skinfessional.com/ (click on Workshop at the top of the page)</p>]]>
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  <itunes:title>How to Make All the Money this Black Friday</itunes:title>
  <title>How to Make All the Money this Black Friday</title>

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    <pubDate>Fri, 20 Nov 2020 13:00:12 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 42: Websites, online stores, email marketing, SAS, Funnels, OMG, WTF?! Put on your IT hat because we're talking about how to buy the right tech for the job. In this episode we share our simple rules to be successful with the technology you pick and the big mistakes you can avoid while making sure to share all our own favorite tech tools!</p>]]>
  </description>
  <itunes:title>Websites, Emails, SAS, Oh My! - How to Buy The Right Tech</itunes:title>
  <title>Websites, Emails, SAS, Oh My! - How to Buy The Right Tech</title>

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    <pubDate>Fri, 13 Nov 2020 13:00:15 +0000</pubDate>
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    <![CDATA[<p>Ep 41: Reels are so hot right now which is why we are 100% talking about them in today's show but in case tomorrow they are so not, we are talking with social media manager and expert Jenna Warriner about all things social media to get the best evergreen tips out of her for using social to find your perfect clients.</p>

<p>Learn more from Jenna right now! Find her on IG @JennasPaige and sign up for her FREE Mastery Manual and learn more about her IG Marketing MasterClass</p>]]>
  </description>
  <itunes:title>Getting Reel: How Social Media Can Find Your Perfect Clients with Expert Jenna Warriner</itunes:title>
  <title>Getting Reel: How Social Media Can Find Your Perfect Clients with Expert Jenna Warriner</title>

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    <pubDate>Fri, 06 Nov 2020 13:00:13 +0000</pubDate>
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    <![CDATA[<p>Ep 40: In a land of filters, fillers, augmentation, and enhancement how you talk about, show, and document your results to your clients is vital. In this episode we get into our clients brains and remember that when nothing is real - being 100% transparent with them is more important than ever.</p>]]>
  </description>
  <itunes:title>Eff Your Beauty Standards: Handling Clients Results &amp; Reality While Respecting Yourself</itunes:title>
  <title>Eff Your Beauty Standards: Handling Clients Results &amp; Reality While Respecting Yourself</title>

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      <link>https://pod.co/skinfessional/eff-your-beauty-standards-handling-clients-results-reality-while-respecting-yourself</link>
    <pubDate>Fri, 30 Oct 2020 17:32:56 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 39: On today's ep we talk about our experience with backstabbing bitches, how we've confronted and navigated jealousy and gossip, and what it means that the beauty industry is dominated by women but men still seem to rule it. We invite you to join us for one of our most controversial episodes ever. I'm sure it will leave you with something to say.</p>]]>
  </description>
  <itunes:title>Bye-Bye Backstabbing: How To Stop Hating Women and Love Yourself</itunes:title>
  <title>Bye-Bye Backstabbing: How To Stop Hating Women and Love Yourself</title>

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      <link>https://pod.co/skinfessional/bye-bye-back-stabbing-bitches-how-to-start-supporting-other-women-fully</link>
    <pubDate>Fri, 27 Nov 2020 13:01:16 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 38: Customer care, customer service, customer experience aren't they all the same thing??? In this episode we explain how the customer service puzzle works so you can look 100% professional gaining the love and respect of your clients even when you f*ck up and avoid horror stories like the ones we share.</p>]]>
  </description>
  <itunes:title>Customer Care vs Customer Experience Do You Know the Difference???</itunes:title>
  <title>Customer Care vs Customer Experience Do You Know the Difference???</title>

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      <link>https://pod.co/skinfessional/customer-care-vs-customer-experience-do-you-know-the-difference</link>
    <pubDate>Thu, 22 Oct 2020 12:05:32 +0000</pubDate>
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<item>
  <description>
    <![CDATA[<p>Ep 37: In today's show, we share our secret to no pressure sales and all the hits and misses we've made to become the awesome salespeople we are today. Sit in and listen as we talk about the best way to sample, explain how sales is like dating, and all agree that being ethical is what it's all about.</p>]]>
  </description>
  <itunes:title>Our Secret to No Stress Selling </itunes:title>
  <title>Our Secret to No Stress Selling </title>

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      <link>https://pod.co/skinfessional/our-secret-to-no-stress-selling</link>
    <pubDate>Fri, 16 Oct 2020 11:39:20 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 36: In today's show we talk all about launching that new thing (whatever it may be) and discuss the best ways we've done it as well as the total fails we've made. We also deep dive into the mindset of your client in this "new normal" and check in on how everyone is doing.</p>]]>
  </description>
  <itunes:title>How to Promote and Launch That NEW thing!</itunes:title>
  <title>How to Promote and Launch That NEW thing!</title>

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      <link>https://pod.co/skinfessional/creating-profitable-holiday-promotions-with-heart</link>
    <pubDate>Fri, 09 Oct 2020 12:00:14 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 35: In a normal world Fall means prepping for the Holiday SALE SEASON and the 60% revenue it brings in but it's 2020 so let's talk about the new ways we can think about holiday prepping.</p>]]>
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  <itunes:title>Can We Even Prep For the Holiday Season?</itunes:title>
  <title>Can We Even Prep For the Holiday Season?</title>

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      <link>https://pod.co/skinfessional/its-fall-can-we-prep-for-the-holiday-season</link>
    <pubDate>Fri, 02 Oct 2020 16:12:26 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 34: So there's a virus and maybe you aren't even working, but there are still five things all successful businesses are doing RIGHT NOW no matter what. So let's get on them!</p>]]>
  </description>
  <itunes:title>5 Things Successful Businesses are doing RIGHT NOW </itunes:title>
  <title>5 Things Successful Businesses are doing RIGHT NOW </title>

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    <pubDate>Thu, 17 Sep 2020 14:43:57 +0000</pubDate>
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  <description>
    <![CDATA[<p>Ep 33: On this episode we get real about where inspiration comes from, how to find it, if it's okay to borrow it, and how important it is to setting up a successful next year.</p>]]>
  </description>
  <itunes:title>Finding Your Inspiration and Prepping for What&#039;s Next</itunes:title>
  <title>Finding Your Inspiration and Prepping for What&#039;s Next</title>

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    <pubDate>Thu, 10 Sep 2020 12:00:08 +0000</pubDate>
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    <![CDATA[<p>Ep 32: Keep your assets protected and stay away from fakers trying to do it all wrong online. No kidding protect your assets with a trademark from a real lawyer NOW! We are chatting with Attorney Ticora Davis of Creators Law Firm about trademark, copyright, and how a real lawyer is worth the cash.</p>

<p>Find Ticora: https://ticoradavis.com/creators-law-firm</p>]]>
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  <itunes:title>Trademark and Protecting What&#039;s Yours: Chatting with Attorney Ticora Davis of Creators Law Firm</itunes:title>
  <title>Trademark and Protecting What&#039;s Yours: Chatting with Attorney Ticora Davis of Creators Law Firm</title>

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    <pubDate>Fri, 04 Sep 2020 12:00:11 +0000</pubDate>
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  <description>
    <![CDATA[<p>To spend or not to spend and all the deciding factors that go into this loaded question is what we're talking about on today's episode. We chat about the huge mistakes and errors in judgements we've made in our own journey to six figure incomes and the five big lessons we've learned so you can avoid making them!</p>]]>
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  <itunes:title>To Spend or Not To Spend: Five Mistakes to Avoid When Investing In Your Business</itunes:title>
  <title>To Spend or Not To Spend: Five Mistakes to Avoid When Investing In Your Business</title>

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    <pubDate>Fri, 28 Aug 2020 12:00:12 +0000</pubDate>
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  <description>
    <![CDATA[<p>Say something nice or just shut your mouth! That's a golden rule right? On this episode we talk about  grit vs strategy when making decisions, what's really motivating your comments and posts, and how often the best thing is to shut the heck up and recognize the fear and ego that's driving all of us.</p>]]>
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  <itunes:title>Judgment Detox: How Supporting Others Supports Ourselves</itunes:title>
  <title>Judgment Detox: How Supporting Others Supports Ourselves</title>

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    <pubDate>Thu, 20 Aug 2020 21:37:59 +0000</pubDate>
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  <description>
    <![CDATA[<p>We interview Financial Therapist Lindsay Bryan-Podvin and get the deets on how to feel good about budgets, getting free of debt, and talking to people about money matters without breaking up or getting pit sweat.</p>

<ul><li>Lindsay Bryan-Podvin is a biracial financial therapist, speaker, and author. </li><li>As the first financial therapist in Michigan, she combines financial literacy with the emotional and psychological side of money. </li><li>She's passionate about helping couples and individuals learn how to have a healthy relationship with money by removing shame from it. </li><li>Lindsay is expanding her services to help therapists in private practice undo their money shame so they can build profitable practices from the inside out.</li></ul>

<p>Find out more about Lindsay at <a href="https://www.mindmoneybalance.com/" target="_blank">https://www.mindmoneybalance.com/</a></p>]]>
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  <itunes:title>Feel Good About Money! An Interview with Financial Therapist Lindsay Bryan-Podvin </itunes:title>
  <title>Feel Good About Money! An Interview with Financial Therapist Lindsay Bryan-Podvin </title>

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    <pubDate>Thu, 13 Aug 2020 12:00:21 +0000</pubDate>
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  <description>
    <![CDATA[<p>Sometimes life is too much, the world is a dumpster fire, and we all just want to hide. On this episode we talk about when the best option is to recognize and admit to NOT being ok and how doing this can actually help you heal while guiding you to your next best steps. </p>]]>
  </description>
  <itunes:title>It&#039;s Ok NOT to Be Ok: When The World is A Dumpster Fire Ask For Help!</itunes:title>
  <title>It&#039;s Ok NOT to Be Ok: When The World is A Dumpster Fire Ask For Help!</title>

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    <pubDate>Thu, 27 Aug 2020 13:26:54 +0000</pubDate>
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  <description>
    <![CDATA[<p>What happens when you believe in yourself instead of being afraid that others think you're a fake? You GET STUFF DONE! In this episode we talk about our own struggles with confidence, feeling like an imposter, and how to over come this so you can show up for those who need you.</p>]]>
  </description>
  <itunes:title>Imposter Syndrome And Pressing Play on Your Life</itunes:title>
  <title>Imposter Syndrome And Pressing Play on Your Life</title>

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    <pubDate>Thu, 23 Jul 2020 12:00:14 +0000</pubDate>
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  <description>
    <![CDATA[<p>The new normal is scary and you probably don't know what you're doing in it. On today's show we talk about options for your future and how the new normal leaves room to aspire but maybe not actually plan since anything can change at the drop of the hat.</p>]]>
  </description>
  <itunes:title>Letting Go of Fear And Just Living In The New Normal </itunes:title>
  <title>Letting Go of Fear And Just Living In The New Normal </title>

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    <pubDate>Thu, 16 Jul 2020 12:46:11 +0000</pubDate>
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  <description>
    <![CDATA[<p>COVID has turned everything upside down and the usual ways we handle expectations has changed. In today's episode we talk about what's triggering us as business owners, meeting our clients needs, and the elephant in the room that we all seem to be missing.</p>]]>
  </description>
  <itunes:title>Promises Promises Handling Expectations in the New Normal</itunes:title>
  <title>Promises Promises Handling Expectations in the New Normal</title>

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    <pubDate>Thu, 09 Jul 2020 12:00:14 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>Is your money story keeping you from the wealth and abundance you richly deserve? On this episode we talk about how to reset your money mindset, how to recognize the poor thoughts that may be holding you back from success, and how to embrace the money magnet within!</p>]]>
  </description>
  <itunes:title>Becoming a Money Magnet: Setting Your Money Mindset to Abundance</itunes:title>
  <title>Becoming a Money Magnet: Setting Your Money Mindset to Abundance</title>

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      <link>https://pod.co/skinfessional/becoming-a-money-magnet-set-your-money-mindset-to-abundance</link>
    <pubDate>Thu, 02 Jul 2020 12:00:08 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>BLM has spawned a revolution in the streets and on social media showing us that being silent speaks volumes so you have to post with purpose and take a stand. On today's episode of Skinfessional we talk about ways to find your voice, craft your message, feel safe speaking your mind, and be sensitive to your ignorance. These are uncharted waters for many of us, but being uncomfortable is what entrepreneurs are all about, so let's go forth and figure it out together!</p>]]>
  </description>
  <itunes:title>A Revolution on Social Media: Speaking Up, Standing Up &amp; Posting With Purpose </itunes:title>
  <title>A Revolution on Social Media: Speaking Up, Standing Up &amp; Posting With Purpose </title>

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    <pubDate>Thu, 25 Jun 2020 12:00:07 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>Have FOMO about your newsletter and email marketing? Writing email marketing that gets opened, gets eyeballs and isn't boring is what we are talking about on today's show. Alex spent a year writing three emails a week to hone her message. Now she shares the lessons she's learned so we can bypass any of her mistakes and only write emails that bring in the right clients, the perfect sales, and send out the correct messaging to get opened and read.</p>

<p><br /></p>

<p>STUFF From the show</p>

<p>Video Marketing Tool Cybil Loves</p>

<p>https://dubb.com/?ref=cybilsolyn</p>

<p>Active Campaign Our Favorite Email Campaign Provider</p>

<p>https://mbsy.co/activecampaign/78243445</p>

<p>An Easy But Not As Powerful One</p>

<p>https://mailchimp.com/</p>]]>
  </description>
  <itunes:title>Getting Real: How To Write Email Marketing That Isn&#039;t Boring</itunes:title>
  <title>Getting Real: How To Write Email Marketing That Isn&#039;t Boring</title>

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    <pubDate>Tue, 16 Jun 2020 12:25:15 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>In this episode of Skinfessional we talk about the questions you might ask yourself about the future of your business, what that's going to look like, best practices, and the questions you should ask yourself about whether you wish to return to work at all. </p>]]>
  </description>
  <itunes:title>Finding Your Truth: Should You Reopen Your Business After Covid-19</itunes:title>
  <title>Finding Your Truth: Should You Reopen Your Business After Covid-19</title>

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    <pubDate>Tue, 09 Jun 2020 12:30:11 +0000</pubDate>
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<item>
  <description>
    <![CDATA[<p>Ep 20: 40% of your income should come from retail sales. Are you making those numbers? On this episode of Skinfessional that was pre-recorded before the COVID-19 pandemic, we talk about how Cybil gets 60% retail sales, her tips for feeling good about selling stuff in place she doesn't like the products, and how Lori Nestore is indeed the guru of closing a sale.</p>]]>
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  <itunes:title>How To Feel Good Selling Products</itunes:title>
  <title>How To Feel Good Selling Products</title>

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    <pubDate>Tue, 02 Jun 2020 14:20:10 +0000</pubDate>
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  <description>
    <![CDATA[<p>Surrender, letting go, going with the flow, all of these are different ways of saying that sometimes you just aren't in control. In this mini episode of Skinfessional (taking place in the days of Covid) we talk about the power of surrender and how sometimes the strongest thing you can do is just to sit back, stop fighting, and realize that you are powerless.</p>]]>
  </description>
  <itunes:title>The Strength in Surrendering: How to Give up Control and Go With The Flow</itunes:title>
  <title>The Strength in Surrendering: How to Give up Control and Go With The Flow</title>

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    <pubDate>Tue, 26 May 2020 12:00:16 +0000</pubDate>
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  <description>
    <![CDATA[<p>On this episode of Skinfessional we talk about the money mind games you play and the secrets to pricing, how to price, and the best way to make people feel special with your pricing. We may have recorded this pre COVID but the subject of pricing is more relevant than ever if you are getting ready to go back to work. Maybe you're rolling out a new menu, thinking about how to handle a price increase, or you've been selling those new online products. Pricing is SO important to sales. Come hear us chat about what we've learned.</p>]]>
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  <itunes:title>Money Mind Games: How To Set Prices For Your Salon &amp; Spa</itunes:title>
  <title>Money Mind Games: How To Set Prices For Your Salon &amp; Spa</title>

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    <pubDate>Tue, 19 May 2020 12:00:48 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>On today’s show, we’re talking about life with Covid, how to deal with “the new normal” in your day to day operations from cleaning, client procedures, and changing your menu, to the bigger picture things like thinking about increased costs and running on a shoestring budget.</p>

<p><br /></p>]]>
  </description>
  <itunes:title>How to Run Your Business in a COVID World</itunes:title>
  <title>How to Run Your Business in a COVID World</title>

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    <pubDate>Tue, 12 May 2020 12:48:12 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>On this pre-Covid recorded episode we are talking about if workaholic is a bad word, whether you have to hustle hard to be successful, and our own secrets for keeping healthy relationships - even as self diagnosed Workaholics. </p>

<p>ALL THE STUFF FROM TODAY:</p>

<p><br /></p>

<p><br /></p>

<p>ALL The SOCIAL</p>

<p>- Join the Skinfessional Community at</p>

<p> https://www.facebook.com/skinfessional</p>

<p><br /></p>

<p>CALL US!</p>

<p>818-473-5277‬ is our Skinfessional hotline - Have a confession? A deep burning question? A tip you’d like to share? This show exists to help you and everyone like you. You can even just drop us a line and let us know what’s cooking - you might just hear your voice on a future episode! </p>

<p>EQUIPMENT NOTES:</p>

<p>- Shot on a iphone 11 Pro</p>

<p>- Our favorite tripod:</p>

<p>https://amzn.to/30QwYrF</p>

<p>- Microphone used w/ Phone</p>

<p>https://amzn.to/37klCyH</p>

<p>- Light kit that keep us pretty and cool</p>

<p>https://amzn.to/3avU5fA</p>

<p>- Rig to hold it all</p>

<p>https://amzn.to/30OXP7p</p>

<p>- Microphone for that perfect podcast sound:</p>

<p>https://amzn.to/3aC3DFI</p>

<p>ABOUT:</p>

<p>Why make your own mistakes when you can learn from two solopreneurs on your journey to six figures? Skinfessional started from the idea that there needs to be more honesty about the real struggles, mistakes, and flat out failures that happen when you build a spa or salon business. 12-hour days? Non-existent self-care? Crazy barnacle clients? We’ve been there and lived to tell the tale. Everyone wants an overnight success, but the reality is that being an entrepreneur boils down to lessons learned and being persistent AF. Real talk. Real stories. Real solutions to get estheticians, beauty professionals, and sole proprietors to six figures and beyond without burning out. We’re pulling back the curtain and giving you an all-access pass to how this spa owner and wellness expert do it so you can too. </p>

<p>Grab your journal and trusty mechanical pencil (because you want to take notes) and join Cybil Solyn and Alex Ellis as we confess all our Skinfessional secrets.</p>

<p>Disclaimer: We are ambassadors or affiliates for many of the brands we reference on the channel.  As an Amazon Associate, we earn from qualifying purchases.</p>

<p>All Rights Reserved.</p>

<p>Copyright, Liability Waiver and Disclaimers</p>

<p>As per and unless otherwise permitted under the United States Copyright Act, no part of the content of this video or any video published under Skinfessional, Solyn Studio, or AE Wellness, and other encompassed entities, shall be stored, copied, recreated, republished, or transported.  Prior express written permission is required for any use of this video not permitted under the United States Copyright Act.</p>

<p>The advice, guidance, and principles outlined in all content produced by in this video or content is not guaranteed to be appropriate for your unique situation or business.  We recommend that as a consumer, you exercise your due diligence and research any and all strategies recommended to you before adopting them in your own business.  Skinfessional, Solyn Studio, AE Wellness and other encompassed entities are not responsible for any damages that result from an effort to implement the information provided in this or any other video, article, social media post, and related publications.  Your use and viewing of any materials and videos published by Skinfessional, Solyn Studio, AE Wellness and other encompassed entities confirms your acknowledgment and agreement that California law will apply to any and all disputes related to the aforementioned entities and that California will serve as the venue for any disputes, claims, and litigious activities related but not limited to the materials produced by Skinfessional, Solyn Studio, AE Wellness, and other encompassed entities.</p>

<p>Music licensed through AudioHero</p>

<p><a href="https://download.audiohero.com/#!details?id=16914485" target="_blank">https://download.audiohero.com/#!details?id=16914485</a></p>

<p><br /></p>

<p><br /></p>]]>
  </description>
  <itunes:title>Home life work balance: Is Workaholic a bad word?</itunes:title>
  <title>Home life work balance: Is Workaholic a bad word?</title>

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    <pubDate>Tue, 05 May 2020 12:00:11 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>On today's show we talk about how to get money from unemployment, where it isn't (the PPP), and how you might have a goldmine sitting on your shelf already. Making a business pivot is about a change in business strategy without a change in vision. In COVID times being nimble and rethinking strategy has become a daily event, but to keep the anxiety down and not stress out about all this change you have to focus on the vision of your business.</p>

<p><br /></p>

<p>ALL THE STUFF FROM TODAY:</p>

<p><br /></p>

<p>ALL The SOCIAL</p>

<p>- Join the Skinfessional Community at</p>

<p><a href="https://www.youtube.com/redirect?q=https%3A%2F%2Fwww.facebook.com%2Fskinfessional&amp;event=video_description&amp;v=4k5t3iKJwO8&amp;redir_token=onbvhx5Q1Q1Ji6FIc2MN7dh30bV8MTU4ODI2NjEzNkAxNTg4MTc5NzM2" target="_blank">https://www.facebook.com/skinfessional</a></p>

<p><br /></p>

<p>CALL US!</p>

<p>818-473-5277‬ is our Skinfessional hotline - Have a confession? A deep burning question? A tip you’d like to share? This show exists to help you and everyone like you. You can even just drop us a line and let us know what’s cooking - you might just hear your voice on a future episode!</p>

<p><br /></p>

<p>ABOUT:</p>

<p>Why make your own mistakes when you can learn from two solopreneurs on your journey to six figures? Skinfessional started from the idea that there needs to be more honesty about the real struggles, mistakes, and flat out failures that happen when you build a spa or salon business. 12-hour days? Non-existent self-care? Crazy barnacle clients? We’ve been there and lived to tell the tale. Everyone wants an overnight success, but the reality is that being an entrepreneur boils down to lessons learned and being persistent AF. Real talk. Real stories. Real solutions to get estheticians, beauty professionals, and sole proprietors to six figures and beyond without burning out. We’re pulling back the curtain and giving you an all-access pass to how this spa owner and wellness expert do it so you can too.</p>

<p>Grab your journal and trusty mechanical pencil (because you want to take notes) and join Cybil Solyn and Alex Ellis as we confess all our Skinfessional secrets.</p>

<p>Disclaimer: We are ambassadors or affiliates for many of the brands we reference on the channel. As an Amazon Associate, we earn from qualifying purchases.</p>

<p>All Rights Reserved.</p>

<p>Copyright, Liability Waiver and Disclaimers</p>

<p><br /></p>

<p>As per and unless otherwise permitted under the United States Copyright Act, no part of the content of this video or any video published under Skinfessional, Solyn Studio, or AE Wellness, and other encompassed entities, shall be stored, copied, recreated, republished, or transported. Prior express written permission is required for any use of this video not permitted under the United States Copyright Act.</p>

<p><br /></p>

<p>The advice, guidance, and principles outlined in all content produced by in this video or content is not guaranteed to be appropriate for your unique situation or business. We recommend that as a consumer, you exercise your due diligence and research any and all strategies recommended to you before adopting them in your own business. Skinfessional, Solyn Studio, AE Wellness and other encompassed entities are not responsible for any damages that result from an effort to implement the information provided in this or any other video, article, social media post, and related publications. Your use and viewing of any materials and videos published by Skinfessional, Solyn Studio, AE Wellness and other encompassed entities confirms your acknowledgment and agreement that California law will apply to any and all disputes related to the aforementioned entities and that California will serve as the venue for any disputes, claims, and litigious activities related but not limited to the materials produced by Skinfessional, Solyn Studio, AE Wellness, and other encompassed entities.</p>

<p><br /></p>

<p>Music licensed through AudioHero</p>

<p><a href="https://www.youtube.com/redirect?q=https%3A%2F%2Fdownload.audiohero.com%2F%23%21details%3Fid%3D16914485&amp;event=video_description&amp;v=4k5t3iKJwO8&amp;redir_token=onbvhx5Q1Q1Ji6FIc2MN7dh30bV8MTU4ODI2NjEzNkAxNTg4MTc5NzM2" target="_blank">https://download.audiohero.com/#!deta...</a></p>]]>
  </description>
  <itunes:title>How To Pivot Your Business Model Without Anxiety: Show Me The Money!</itunes:title>
  <title>How To Pivot Your Business Model Without Anxiety: Show Me The Money!</title>

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    <itunes:episode>15</itunes:episode>
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      <link>https://pod.co/skinfessional/how-to-pivot-your-business-model-without-panic</link>
    <pubDate>Tue, 28 Apr 2020 12:00:20 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>On this episode of Skinfessional Lori Nestore continues to prove that she's so much more than "The Wax Queen," as she drops boulders of wisdom about selling (even when you're super uncomfortable at it!), the importance of silence in a sales, and her secret to gaining new clients when they contact you for the first time. We talk about "the phrase the pays" for selling anything, what questions you should be asking to get your clients to rebook, and what it takes to become a "savage saleswoman". Sit down for an hour and gain actionable tools you can start using NOW to improve your business.</p>

<p>ALL THE STUFF FROM TODAY:</p>

<p>https://tuelberodin.com/ (find out more about Lori's company, products, and skincare line)</p>

<p>ALL The SOCIAL</p>

<p>https://tuelberodin.com/ (find out more about Lori's company, products, and skincare line)</p>

<p>@iamthewaxqueen (Lori Nestore)</p>

<p>https://www.facebook.com/lori.nestore</p>

<p>ALL The SOCIAL</p>

<p>@Skinfessional</p>

<p>@hollaformala</p>

<p>@yourskinfitnessexpert</p>

<p>- Join the Skinfessional Community at</p>

<p>https://www.facebook.com/skinfessional</p>

<p>CALL US!</p>

<p>818-473-5277‬ is our Skinfessional hotline - Have a confession? A deep burning question? A tip you’d like to share? This show exists to help you and everyone like you. You can even just drop us a line and let us know what’s cooking - you might just hear your voice on a future episodes.</p>

<p>ABOUT:</p>

<p>Why make your own mistakes when you can learn from two solopreneurs on your journey to six figures? Skinfessional started from the idea that there needs to be more honesty about the real struggles, mistakes, and flat out failures that happen when you build a spa or salon business. 12-hour days? Non-existent self-care? Crazy barnacle clients? We’ve been there and lived to tell the tale. Everyone wants an overnight success, but the reality is that being an entrepreneur boils down to lessons learned and being persistent AF. Real talk. Real stories. Real solutions to get estheticians, beauty professionals, and sole proprietors to six figures and beyond without burning out. We’re pulling back the curtain and giving you an all-access pass to how this spa owner and wellness expert do it so you can too. Grab your journal and trusty mechanical pencil (because you want to take notes) and join Cybil Solyn and Alex Ellis as we confess all our Skinfessional secrets.</p>

<p>Music licensed through AudioHero</p>

<p>https://download.audiohero.com/#!details?id=16914485</p>]]>
  </description>
  <itunes:title>Chatting With Lori Nestore About Selling: The Phrase That Pays and The Script That Gets Them in The Door</itunes:title>
  <title>Chatting With Lori Nestore About Selling: The Phrase That Pays and The Script That Gets Them in The Door</title>

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    <pubDate>Tue, 21 Apr 2020 12:09:11 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>Sometimes the best thing to do when overwhelm strikes is to give yourself permission to do nothing. On this episode of Skinfessional we take our time exploring #quarantinelife and the overwhelm we are feeling surrounding the coronavirus and how covid-19 is effecting our businesses and lives. From too much internet traffic and options for new classes to take to not knowing how to handle our landlords, taxes, and our clients - eating a bunch of cookie dough and watching Tiger King sounds like a good plan but are we allowed? We talk about all this and how we really could use a new catchphrase...</p>]]>
  </description>
  <itunes:title>Dealing With Overwhelm: When Doing Nothing is Productive</itunes:title>
  <title>Dealing With Overwhelm: When Doing Nothing is Productive</title>

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      <link>https://pod.co/skinfessional/overwhelm-when-doing-nothing-is-productive</link>
    <pubDate>Tue, 14 Apr 2020 07:30:33 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>Learn how to say no, set boundaries, and the super secret ninja use of redirection to never even have to use the word no...while still getting the point of "No" across. In this episode of Skinfessional we talk about what it's like to set up boundaries, how you can talk to your client about your needs, and all the different ways to say no when dealing with "user" clients. This episode was pre-recorded before the pandemic and quarantine but we found it to be extra relevant now as many of us transition to new phases of business. Setting client expectation is key.</p>

<p>ALL The SOCIAL</p>

<p>- Join the Skinfessional Community at</p>

<p>https://www.facebook.com/skinfessional</p>

<p>CALL US!</p>

<p>818-473-5277‬ is our Skinfessional hotline - Have a confession? A deep burning question? A tip you’d like to share? This show exists to help you and everyone like you. You can even just drop us a line and let us know what’s cooking - you might just hear your voice on a future episode!</p>

<p>#sigfigureincome #makemoremoney #bestbeautybizshow</p>

<p><br /></p>

<p>EQUIPMENT NOTES:</p>

<p>- Shot on a iphone 11 Pro</p>

<p>- Our favorite tripod:</p>

<p>https://amzn.to/30QwYrF</p>

<p>- Microphone used w/ Phone</p>

<p>https://amzn.to/37klCyH</p>

<p>- Light kit that keep us pretty and cool</p>

<p>https://amzn.to/3avU5fA</p>

<p>- Rig to hold it all</p>

<p>https://amzn.to/30OXP7p</p>

<p>- Microphone for that perfect podcast sound:</p>

<p>https://amzn.to/3aC3DFI</p>

<p>ABOUT:</p>

<p>Why make your own mistakes when you can learn from two solopreneurs on your journey to six figures? Skinfessional started from the idea that there needs to be more honesty about the real struggles, mistakes, and flat out failures that happen when you build a spa or salon business. 12-hour days? Non-existent self-care? Crazy barnacle clients? We’ve been there and lived to tell the tale. Everyone wants an overnight success, but the reality is that being an entrepreneur boils down to lessons learned and being persistent AF. Real talk. Real stories. Real solutions to get estheticians, beauty professionals, and sole proprietors to six figures and beyond without burning out. We’re pulling back the curtain and giving you an all-access pass to how this spa owner and wellness expert do it so you can too.</p>

<p>Grab your journal and trusty mechanical pencil (because you want to take notes) and join Cybil Solyn and Alex Ellis as we confess all our Skinfessional secrets.</p>

<p>Music licensed through AudioHero</p>

<p>https://download.audiohero.com/#!details?id=16914485</p>]]>
  </description>
  <itunes:title>How To Say No And Set Boundaries With Clients</itunes:title>
  <title>How To Say No And Set Boundaries With Clients</title>

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    <pubDate>Tue, 07 Apr 2020 14:00:15 +0000</pubDate>
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  <description>
    <![CDATA[<p>Alex has been working from home for nine years and explains her tips and tricks for transitioning from working on people to working from home. Cybil who has had a successful solo skincare studio for the past decade hasn't been able to work on a human in three weeks. Alex is doing better than ever, Cybil is trying to keep her sh*t together. In this episode, we talk about how important routine, a daily schedule is, movement, and our own struggles and successes while sorting through the feelings of learning to be an employee in our home offices. Join us and get real solutions you can use to help plan your own days productively and hopefully profitably through quarantine!</p>]]>
  </description>
  <itunes:title>Tips for Success and Your Sanity When Working From Home</itunes:title>
  <title>Tips for Success and Your Sanity When Working From Home</title>

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  <itunes:duration>00:49:43</itunes:duration>
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      <link>https://pod.co/skinfessional/tips-for-staying-productive-and-grounded-when-working-from-home</link>
    <pubDate>Tue, 31 Mar 2020 13:10:10 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>Come listen to Alex, who has been working from home for the last five years, give us all the details on what tools you need and what mistakes to avoid when creating and selling products from your home. Making money while working from home, under quarantine, in the days of Coronavirus in the new economy, needs new strategies for old ideas. That's what we do best at Skinfessional! If you're a small business owner, own a solo practice, an esthetician, spa owner, salon owner, or beauty professional then this is a must listen episode! The Covid pandemic is reshaping the world and the industries we all work in. Let us help you think about ways to get a head start on pivoting your business to come out on top.</p>

<p><b>ALL THE STUFF FROM TODAY:</b></p>

<p>Oscar </p>

<p><a href="https://www.hioscar.com/" target="_blank">https://www.hioscar.com/</a></p>

<p>Online Delivery Pharmacy</p>

<p>Never Split the Difference - Negotiating As If Your Life Depended On It by Chris Voss</p>

<p><a href="https://amzn.to/3afI51k" target="_blank">https://amzn.to/3afI51k</a></p>

<p>Dubb </p>

<p><a href="https://bit.ly/dubbsthebest" target="_blank">https://bit.ly/dubbsthebest</a></p>

<p>Our favorite tool for online video email, drip campaigns, and fast video conversations to touch base with clients.</p>

<p>Landing Pages that Convert</p>

<p><a href="https://bit.ly/3bprfgH" target="_blank">https://bit.ly/3bprfgH</a></p>

<p>Cybil discusses a great video that talks about pain points in marketing and landing pages from Dubb.</p>

<p>Big thanks to Zoom for making this video podcast happen!</p>

<p><a href="https://zoom.us/" target="_blank">https://zoom.us/</a></p>

<p><b>ALL The SOCIAL</b></p>

<p>- Join the Skinfessional Community at</p>

<p><a href="https://www.facebook.com/skinfessional" target="_blank">https://www.facebook.com/skinfessional</a></p>

<p><b>CALL US!</b></p>

<p>818-473-5277‬ is our Skinfessional hotline - Have a confession? A deep burning question? A tip you’d like to share? This show exists to help you and everyone like you. You can even just drop us a line and let us know what’s cooking - you might just hear your voice on a future episode! </p>

<p><b>EQUIPMENT NOTES:</b></p>

<p>- Shot on a iphone 11 Pro</p>

<p>- Our favorite tripod:</p>

<p><a href="https://amzn.to/30QwYrF" target="_blank">https://amzn.to/30QwYrF</a></p>

<p>- Microphone used w/ Phone</p>

<p><a href="https://amzn.to/37klCyH" target="_blank">https://amzn.to/37klCyH</a></p>

<p>- Light kit that keep us pretty and cool</p>

<p><a href="https://amzn.to/3avU5fA" target="_blank">https://amzn.to/3avU5fA</a></p>

<p>- Rig to hold it all</p>

<p><a href="https://amzn.to/30OXP7p" target="_blank">https://amzn.to/30OXP7p</a></p>

<p>- Microphone for that perfect podcast sound:</p>

<p><a href="https://amzn.to/3aC3DFI" target="_blank">https://amzn.to/3aC3DFI</a></p>

<p>Disclaimer: We are ambassadors or affiliates for many of the brands we reference on the channel.  As an Amazon Associate, we earn from qualifying purchases.</p>

<p>All Rights Reserved.</p>

<p>Copyright, Liability Waiver and Disclaimers</p>

<p>As per and unless otherwise permitted under the United States Copyright Act, no part of the content of this video or any video published under Skinfessional, Solyn Studio, or AE Wellness, and other encompassed entities, shall be stored, copied, recreated, republished, or transported.  Prior express written permission is required for any use of this video not permitted under the United States Copyright Act.</p>

<p>The advice, guidance, and principles outlined in all content produced by in this video or content is not guaranteed to be appropriate for your unique situation or business.  We recommend that as a consumer, you exercise your due diligence and research any and all strategies recommended to you before adopting them in your own business.  Skinfessional, Solyn Studio, AE Wellness and other encompassed entities are not responsible for any damages that result from an effort to implement the information provided in this or any other video, article, social media post, and related publications.  Your use and viewing of any materials and videos published by Skinfessional, Solyn Studio, AE Wellness and other encompassed entities confirms your acknowledgment and agreement that California law will apply to any and all disputes related to the aforementioned entities and that California will serve as the venue for any disputes, claims, and litigious activities related but not limited to the materials produced by Skinfessional, Solyn Studio, AE Wellness, and other encompassed entities.</p>

<p>Music licensed through AudioHero</p>

<p><a href="https://download.audiohero.com/#!details?id=16914485" target="_blank">https://download.audiohero.com/#!details?id=16914485</a></p>]]>
  </description>
  <itunes:title>How to Make Money Working From Home During the Coronavirus</itunes:title>
  <title>How to Make Money Working From Home During the Coronavirus</title>

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  <itunes:duration>00:48:12</itunes:duration>
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      <link>https://pod.co/skinfessional/how-to-make-money-working-from-home-during-the-coronavirus</link>
    <pubDate>Tue, 24 Mar 2020 14:00:15 +0000</pubDate>
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  <description>
    <![CDATA[<p>Yeah, the world's struggling with a pandemic, but with the right messaging there's still money to be made and customers to be taken care of. Even if the Coronavirus is shutting businesses down, the markets are in free fall, and the nation is in panic, entrepreneurs need to look at the big picture and when they see rain sell umbrellas. In this episode, we talk about how to create the right message, how to be heard through the noise, and the best ways to find opportunities in dark times.</p>]]>
  </description>
  <itunes:title>How Your Business Survives An Economic Crisis</itunes:title>
  <title>How Your Business Survives An Economic Crisis</title>

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      <link>https://pod.co/skinfessional/how-your-business-survives-an-economic-crisis</link>
    <pubDate>Tue, 17 Mar 2020 14:01:07 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>Are you planning for the future and a possible recession? Coronavirus (Covid-19), elections year stress, and crashing markets -welcome to 2020!  In this episode of Skinfessional we look back at other years that have had similar themes and talk about strategies and plans of actions that WORKED to keep us in business and profitable while the world was crashing around us. Alex gets Cybil to talk about how she rebuilt her client list after a worker strike cut her revenue by 50%, how she profited during the 2008 housing crash and recession, and how she's planning for what's going on right now.</p>

<p>ALL THE STUFF FROM TODAY:</p>

<p>The SKIMM (where we get our daily news!)</p>

<p>http://bit.ly/2IB71Eo</p>

<p><br /></p>

<p><br /></p>

<p>ALL The SOCIAL</p>

<p>- Join the Skinfessional Community at</p>

<p> https://www.facebook.com/skinfessional</p>

<p>- Come hang out with us on Instagram:</p>

<p>@Skinfessional</p>

<p>@hollaformala</p>

<p>@yourskinfitnessexpert </p>

<p>CALL US!</p>

<p>818-473-5277‬ is our Skinfessional hotline - Have a confession? A deep burning question? A tip you’d like to share? This show exists to help you and everyone like you. You can even just drop us a line and let us know what’s cooking - you might just hear your voice on a future episode! </p>

<p>ABOUT:</p>

<p>Why make your own mistakes when you can learn from two solopreneurs on your journey to six figures? Skinfessional started from the idea that there needs to be more honesty about the real struggles, mistakes, and flat out failures that happen when you build a spa or salon business. 12-hour days? Non-existent self-care? Crazy barnacle clients? We’ve been there and lived to tell the tale. Everyone wants an overnight success, but the reality is that being an entrepreneur boils down to lessons learned and being persistent AF. Real talk. Real stories. Real solutions to get estheticians, beauty professionals, and sole proprietors to six figures and beyond without burning out. We’re pulling back the curtain and giving you an all-access pass to how this spa owner and wellness expert do it so you can too. </p>

<p>Grab your journal and trusty mechanical pencil (because you want to take notes) and join Cybil Solyn and Alex Ellis as we confess all our Skinfessional secrets.</p>

<p>Disclaimer: We are ambassadors or affiliates for many of the brands we reference on the channel.  As an Amazon Associate, we earn from qualifying purchases.</p>

<p>All Rights Reserved.</p>

<p><br /></p>]]>
  </description>
  <itunes:title>The Economy And Your Business, Are Your Ready?</itunes:title>
  <title>The Economy And Your Business, Are Your Ready?</title>

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  <itunes:duration>00:47:57</itunes:duration>
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      <link>https://pod.co/skinfessional/the-economy-and-your-business-are-your-ready</link>
    <pubDate>Tue, 10 Mar 2020 14:54:28 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>Does your small business really need as many clients as possible or are you sitting on a goldmine with your current clients?  In this episode of Skinfessional Cybil gets crazy angry over the idea of "churning and burning" instead of nurturing and building the perfect client and we dig deep into the right ways to find NEW perfect clients, as well as creating products and services that keep existing unicorn clients coming back for more.</p>]]>
  </description>
  <itunes:title>Do You Really Need More Clients? The Money Hidden In Your Client List</itunes:title>
  <title>Do You Really Need More Clients? The Money Hidden In Your Client List</title>

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      <link>https://pod.co/skinfessional/do-you-really-need-more-clients-the-goldmine-hidden-in-your-books</link>
    <pubDate>Tue, 03 Mar 2020 15:00:18 +0000</pubDate>
</item>
        
<item>
  <description>
    <![CDATA[<p>The price is right! Getting your pricing right is the key to success in business, but it can be hard. The blind anxiety and hopelessness of having to pull a number out of thin air for a new service, or the crushing weight of failure and fear when you realize you've priced something too low and can't cover your costs. Yeah, we've been there!</p>

<p>In this episode of Skinfessional we talk about our successes and failures with pricing (it get's a bit heated too! Take note of the Explicit on this ep!) and give you solid pricing strategies that will help you find the right price for anything every time...well at least a method to get to that price anyway. ;)</p>

<p>We also touch on the best ways to raise prices, how to beta test pricing, and how pricing seems to be woven into everything we do when dealing with people and money.</p>

<p>So go ahead and grab a comfy spot and notebook - this episode ran a little long. There was a LOT to go over!</p>]]>
  </description>
  <itunes:title>The Price is Right: Pricing Strategies That Help You Set the Right Price For Anything Every Time</itunes:title>
  <title>The Price is Right: Pricing Strategies That Help You Set the Right Price For Anything Every Time</title>

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    <pubDate>Wed, 26 Feb 2020 20:01:39 +0000</pubDate>
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<item>
  <description>
    <![CDATA[<p>Outrun, Outrun, Outlast, Outlast. Hit 'em quick, get out fast. We're going to fly a lot of flags half mast.</p>

<p>Truer words have never been spoken about how it can feel being a business owner on the brink. Let's not forget as entrepreneurs that, like the founding fathers Lin-Manuel Miranda writes about in Hamilton, we are revolutionaries often on the cusp of greatness or failure.</p>

<p>In today's episode of Skinfessional we rap (well we talk at least) about our love for the musical Hamilton and discuss the lessons that can be taken away from the songs and inspirations found from thinking like a revolutionary.</p>

<p>So grab a cup of tea (it's not all in the bay) put on your Hamilton soundtrack, and come outlast the competition with us.</p>]]>
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  <itunes:title>Revolutionary Thinking. Outlasting Your Competition. The Hamilton Episode</itunes:title>
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    <pubDate>Tue, 18 Feb 2020 15:30:13 +0000</pubDate>
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  <description>
    <![CDATA[<p>Are you a perfectionist? Afraid you aren't good enough? Don't know what to do next or how to do it? In this episode of Skinfessional we talk about the seven fears holding you back from your dream income and the ways you can overcome them.</p>

<p>We want to hear from you!</p>

<p><a href="http://instagram.com/skinfessional" target="_blank">IG @skinfessional</a></p>

<p><a href="http://instagram.com/hollaforsomemala" target="_blank">Alex @hollaformala</a></p>

<p><a href="http://instagram.com/yourskinfitnessexpert" target="_blank">Cybil @yourskinfitnessexpert</a></p>

<p>Leave us a message on the Skinfessional voicemail: (818) 473-5277‬</p>]]>
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  <itunes:title>The Seven Fears Holding You Back from Earning Six Figure Incomes</itunes:title>
  <title>The Seven Fears Holding You Back from Earning Six Figure Incomes</title>

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    <pubDate>Tue, 11 Feb 2020 15:00:16 +0000</pubDate>
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  <description>
    <![CDATA[<p>It can be lonely at the top. On today’s show, we talk about the isolating nature of working for yourself, the fear of failure, how to recognize self sabotage, and why we all seem to end up crying in our cars alone.</p>

<p>We want to hear from you!</p>

<p><a href="http://instagram.com/skinfessional" target="_blank">IG @skinfessional</a></p>

<p><a href="http://instagram.com/hollaforsomemala" target="_blank">Alex @hollaformala</a></p>

<p><a href="http://instagram.com/yourskinfitnessexpert" target="_blank">Cybil @yourskinfitnessexpert</a></p>

<p>Leave us a message on the Skinfessional voicemail: (818) 473-5277‬</p>]]>
  </description>
  <itunes:title>Failure, Self Sabotage and Loneliness:  Understanding the Secret Fears Business Owners Don&#039;t Discuss</itunes:title>
  <title>Failure, Self Sabotage and Loneliness:  Understanding the Secret Fears Business Owners Don&#039;t Discuss</title>

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    <pubDate>Tue, 04 Feb 2020 17:23:59 +0000</pubDate>
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<item>
  <description>
    <![CDATA[<p>On today’s show, we’re talking about how to stop client cancellations, rescheduling solutions, and how to handle no-shows. We also give you our secret for getting clients not to cancel in the first place.</p>

<p>We want to hear from you!</p>

<p><a href="http://instagram.com/skinfessional" target="_blank">IG @skinfessional</a></p>

<p><a href="http://instagram.com/hollaforsomemala" target="_blank">Alex @hollaformala</a></p>

<p><a href="http://instagram.com/yourskinfitnessexpert" target="_blank">Cybil @yourskinfitnessexpert</a></p>

<p>Leave us a message on the Skinfessional voicemail: (818) 473-5277‬</p>]]>
  </description>
  <itunes:title>How to stay profitable through Cancellations, Reschedules, and No-Shows</itunes:title>
  <title>How to stay profitable through Cancellations, Reschedules, and No-Shows</title>

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      <link>https://pod.co/skinfessional/ep-2</link>
    <pubDate>Tue, 28 Jan 2020 09:30:00 +0000</pubDate>
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  <description>
    <![CDATA[<p>Do you have a business persona? Should you be the same person at work and at home? In this episode, we're talking about what it means to have a brand persona, why you might need one, and if YOU are really your brand. </p>

<p>We want to hear from you!</p>

<p><a href="http://instagram.com/skinfessional" target="_blank">IG @skinfessional</a></p>

<p><a href="http://instagram.com/hollaforsomemala" target="_blank">Alex @hollaformala</a></p>

<p><a href="http://instagram.com/yourskinfitnessexpert" target="_blank">Cybil @yourskinfitnessexpert</a></p>

<p>Leave us a message on the Skinfessional voicemail: (818) 473-5277‬</p>

<p><br /></p>]]>
  </description>
  <itunes:title>Creating a Persona and Your Brand: Keep it Secret Keep it Safe</itunes:title>
  <title>Creating a Persona and Your Brand: Keep it Secret Keep it Safe</title>

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    <pubDate>Wed, 15 Jan 2020 23:11:10 +0000</pubDate>
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