Free Masterclass - Growing your design or landscaping business in 90 days or less!

Sign up here: https://thelandscaperscircle.co.uk/masterclass/

New social media updates:

1. New Instagram Search tool - allows you to search by term (information in captions). With this, you need to be putting your hashtags in the caption and not in the first comment.
2. Link Sticker - Replacing the Swipe Up feature, Instagram are rolling out a Link Sticker. This is a button on your stories to link to external web pages. They haven’t confirmed whether this will be added for everyone under 10,000 followers.
3. LinkedIn are removing stories - You may want to save your stories so you don’t lose them.
4. Sensitive Content Control - You can go into your Instagram settings to turn on sensitive control to stop showing you posts which may affect you.
5. Captions Sticker - In your stickers when you post a story you can automatically generate captions if you are speaking in a video. (this will allow your followers with sound turned off to see what you are saying)
6. Reshare sticker - There is a reshare sticker where you can share posts (that you have recently viewed, saved or posted) on your story. You will need a base story, you could create a background in Canva or use the Instagram colour gradient background. (Note: This is being tested on accounts so not everyone will have this at the moment)

Giveaways:

You can reach a new audience by asking them to share and tag people in the comments.

Also you could collaborate with another account to reach their audience by saying Follow @me and @ to enter this giveaway and tag 3 people in the comments.

How to do an effective giveaway:

1. You need a marketing goal - do you want to grow your following? Promote a product? Give back to your community? Increase engagement? Collaborate with another brand? Boost brand awareness?
2. Prize - make sure your prize is attractive to your followers.
3. Entry Criteria - how long will your giveaway be open before? A few days to a week is advised. Specify closing date and time zones as you may have followers from around the world. Is there an age limit? Also include Instagram terms and conditions.
4. Promote- Go BOLD with the graphics, make it clear it’s a giveaway.
5. Winner - You can use many free online tools to pick the winner at random.

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Tips on how to work in the summer holidays:

1. Childcare - Paula has both sides of grandparents looking after the kids 1 day a week.
2. Automations - For example, having a phone answering service that will answer the phone and text you who the caller was with their contact details.
3. Don’t be too hard on yourself - your business won’t fall into pieces if you don’t work for a day, spend your time with the kids.
4. Getting yourself organised - delegating tasks that need doing.

Paula mentions a podcast she listened to that said whatever it may be, what is one thing that will make you feel you’re 1% better today.

1:1 Coaching with Paula, coming soon in September.

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Do you feel like you’re in a tunnel where if you keep going, you will get to a magical place and you won’t have as much work to do? Unfortunately, you will never reach that place! Staying in these tunnels can have a negative impact on your business and your health, so we’re giving you all the tips on self-care:

TIP 1: Schedule self-care, whether that is watching your favourite film or going to the gym.

TIP 2: Schedule yourself work hours, for example, if you have children stop working when they get home.

TIP 3: Switching off the work side on your phone for example past 6 pm you don’t answer work calls and wait until the next day to call them back. Also maybe even having 2 phones, 1 for work and 1 for personal things to have that separation from work life.

TIP 4: Plan your days even if it just the night before or on a weekly basis.

Daily and Weekly Planners - https://thelandscaperscircle.co.uk/product-category/success-collection/

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Tips for overcoming imposter syndrome:

1. Unfollow anyone on social media who makes you doubt yourself. There is a difference between feeling inspired and competitor analysis vs comparing yourself.
2. Writing down everything you have achieved in your business, personal life, travel, anything you have achieved.
3. Surround yourself with positive people that support you.
4. Remember that everyone is human, no one is better than anyone just because they have success in their business.

Speak to some of your previous clients, ask them what made them choose YOU.

Partnerships episode with Mark Lane - https://anchor.fm/the-landscapers-circle/episodes/Partners-to-strengthen-your-business--Mark-Lane-e10oh03

Heidi Marke Overwhelm Episode - https://anchor.fm/the-landscapers-circle/episodes/Stress--Overwhelm--How-To-Overcome-With-Heidi-Marke-e10oh0b

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Do you often get stressed when things seem to be going wrong for your business? Have you gone through a period of change which has caused you to feel ‘out of sorts’?

This episode promises to be a good one.

Over the last few weeks/months I have navigated a huge period of change in both my businesses; Aura Landscapes and The Landscaper’s Circle. People have left the businesses and I have had to let some people go in order to save my business. Both create an element of turbulence in your life despite if you are certain it is for the best.

When you are making decisions like these in your business you need to then let go. Let go of the increased responsibility and expectation that will fall to you, let go of the decision itself and the comebacks, let go of the fear, let go of anything that doesn’t work for you and let go of the stress that will inevitably follow.

The very first podcast episode: https://podcasts.apple.com/gb/podcast/how-to-consistently-hit-5-figure-months-in-the/id1501152607?i=1000467195081

If you are at the start of your business journey go and secure your space on our brand new course From The Ground Up - you can still come on board this week just check out full course details below:

https://thelandscaperscircle.co.uk/from-the-ground-up/

Finally, if you want support and guidance and a kick up the business butt, get on the TLC waitlist: www.thelandscaperscircle.co.uk/waitlist

and be the first to know when doors re-open (sooner than you think) and get your hands on an exclusive freebie that’s perfect for setting your goals for the rest of 2022.

I’d love to know your thoughts on this episode and let me know any topics you would like me to cover on my podcast, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

Who is Bryan M Clayton?

Bryan is the Co Founder and CEO of GreenPal an app and online platform that connects homeowners with local lawncare providers. This app is currently only available in the US but will be available in the UK in the future.

What makes this podcast so interesting is that Bryan started in the landscaping industry with his own landscaping business Peach Tree a company that he grew to over 125 employees and sold in 2013.

So what are Bryan’s tips for running and building a successful landscaping company:

1. You have to make time to work on the business. Dedicate 10% of your time to work on the business at least.
2. You need to prioritise working on yourself, learning how to market, how to do the book keeping, sales, processes etc.

It was a fantastic conversation with lots of information that I know you will love. Listen to the whole episode for more!

Follow Bryan on Instagram: @bryanmclayton

Check out GreenPal here: https://www.yourgreenpal.com/

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

I want to raise some questions for you to think about:

If we don’t value ourselves, why should our customers value us?

Are you scared you are going to lose clients if you charge a site visit fee?

If the customer cannot pay for your time then is that the right customer for you?

I believe offering discount is not the way forward in the landscaping industry, it is not good business practice or feasible to give, let's say, 10% discount on a £30,000 garden project.

Instead you need to show the client your value as a highly skilled landscaping team and inspiring garden designer. Let's be honest, your eye for detail is immense which is why your clients will get such a beautiful outdoor space should they choose you.

TOP TIP:

Do NOT refund the site visit fee if they choose to go with you, you have just spent valuable time with them and they should be happy to pay for that expertise.

Not a TLC Member yet? Want more help and support with your business?As a fellow designer, landscaper and business owner, this is my passion - to help and support you in your business success.

Become a member here: https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer on this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Paula on Instagram: @warmanpaula

Do you switch tasks or focus on the easier tasks first?

You’ll have normal tasks which you need to do however, they don’t move your business forward. You need to allow yourself to have chunks of time that you can use to focus on one task in order to grow your business.

The way you spend your time and focus is the real cost to your business.

What things do you want to implement that will move your business forward?

Are there things that have been on your to do lists for weeks or months? Or have you created a big plan at the beginning of the year which you haven’t got round to actioning yet. For example, I want to grow my landscaping business by finding staff and I have outsourced this to a recruitment company to find the right people however I still need to look at the processes, create a system, implement training plans and marketing strategies to ensure there is work to cover another team.

If you need help being productive then download our free productivity planner here: https://thelandscaperscircle.co.uk/building-success-productivity-planner/

Or if you want more then book a FREE 15 minute call with me here : https://thelandscaperscircle.co.uk/contact/

Not a TLC Member yet? Want more help and support with your business without a hefty price tag? Become a member here: https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer in this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Paula on Instagram: @warmanpaula

Here is what we talk about…

New Topic on The Landscaper’s Circle:

This topic is all about your brochure and how to create high quality leads by offering a brochure to your clients. When going to client meetings do you show them your website and social media, what about a brochure as well for them to have a physical copy? You can detail the exact process you use, who the teams are and you can showcase your amazing projects and designs.

TOP TIP: It has to be something of value to the customer otherwise they will think it is a waste of time and won’t become a client of yours.

Do you have an enquiry log? This is where you can track what marketing avenues are working and what value of jobs come from different locations to see what work’s best for your business.

Why is it important to have a database? You can contact your contacts, people who are interested in your business. In order to build rapport and trust with potential clients and to sell! We also have a GDPR topic in The Landscaper’s Circle for you to make sure you follow all the GDPR rules.

Not a TLC Member yet? Want more help with your business and want to support this year?

Become a member here: https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer in this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Paula on Instagram: @warmanpaula

My son has been ill meaning I have been working from home. Which has been difficult to say the least! However, last week I delivered a talk on behalf of Kate Charles Garden Design to the garden design professionals Facebook group with a discussion after about the gap between designers and landscapers. In around 8 weeks this topic will be available in full within the TLC membership (link below to join)

What is your experiences when working it comes to working with a designer if you’re a landscaper and vice versa? Let us know!

Garden Designs Professionals Facebook Group: https://www.facebook.com/groups/365275451884447/

Not a TLC Member yet? Want more help with your business and want to support this year?

Become a member here: https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer in this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Paula on Instagram: @warmanpaula

Download your resources here: https://thelandscaperscircle.co.uk/artificial-grass/

What is the campaign?

Time For Turf is a campaign to raise awareness about why you shouldn’t choose artificial grass and to give natural turf alternatives that you can use instead.

How can you get involved?

We have a guide written by Charlotte Howard with all verified information in there busting the myths surrounding artificial grass.

There is also social posts with captions to share on social media to reach as many people as possible, sharing with the hashtag #TimeForTurf.

Get onboard and join our campaign to give real turf a chance. Educate your clients before just installing artificial grass.

Charlotte’s Instagram - @capabilitycharlotte

Not a TLC Member yet? Want more help with business support this year?

Become a member here: https://thelandscaperscircle.co.uk/join

Send us a DM on Instagram with any questions you would like us to answer in this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Paula on Instagram: @warmanpaula

1. Banner, pop up or a paragraph by your contact form on your website - with please note we are closing from x date to x date, for them to know if they inquire you will be back after that date.
2. Autoresponder on your emails - so if anyone emails they will receive your email saying you are closed and will reply on your return.
3. Email Signature - A Christmassy signature detailing your closing dates.
4. Social Media - posts about Christmas closure so your customers are aware.

This is all to prepare your client why you’re not responding.

Answering service - we use an answering service all year round so that we do not miss calls but even using just over the Christmas period can be hugely beneficial.

Click below for a link to our provider - https://www.answer.co.uk/?refid=3ZL6HJJ3M

Send us a DM on Instagram with any questions you would like us to answer in this episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Become a member here: https://thelandscaperscircle.co.uk/join

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Grab the early bird offer for Virtually Limitless - https://hopin.com/events/virtually-limitless/registration

The questions they answer are:

1. What did you miss most about working in the office?
2. Whats the best piece of advice you have been given?
3. What’s your favourite book?
4. What’s one talent you have that nobody knows about?
5. What’s your favourite guilty pleasure TV show?
6. What is one task your family expects you to do?
7. Which avenger would you want to be?
8. Would you rather way up early for the sunrise or see the sunset?
9. Would you rather live where it always snows or it’s always above 90 degrees?
10. Would you rather sing, dance, act or present in font of a large group?
11. Are you an introvert or an extrovert naturally?
12. Would you rather live in a cabin in the woods, a penthouse in the city or a bungalow on the beach?
13. Podcasts or music while driving?
14. What song do you know every word to?
15. Complete the sentence: in my fridge you’ll always find…
16. Do you have a voice only for the telephone?
17. What’s at the top of your bucket list?
18. What has been your highlight of 2021?
19. What were the two biggest life choices that got you to where you are today?
20. What is the one thing you wish you had more time to do?

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click the link to view the waitlist -https://thelandscaperscircle.co.uk/waitlist/

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Click here to secure seat for Virtually Limitless - https://hopin.com/events/virtually-limitless/registration

Like Paula you may have experienced the busiest period with more clients, enquiries and fire fighting problems with trying to find staff, supply issues, price increase and shortages.

It’s been a year full of problems but also a year full of opportunity.

• Think about what you want from life and how your business can help you get there. You could do a vision board, drawing or write down bullet points etc.
• Is it 5 or 10 years down the line etc?
• Plan out the goals and what you need to do in 2022.

Virtually Limitless can help you review your business and start planning for 2022 with speakers to inspire, motivate and educate you.

By grabbing your ticket now you can access the early bird offer - https://hopin.com/events/virtually-limitless/registration

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click the link to view the waitlist - https://thelandscaperscircle.co.uk/waitlist/

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Click here to secure seat for Virtually Limitless - https://hopin.com/events/virtually-limitless/registration

Last year we held Virtually Limitless 1.0 and this year is going to be bigger and better to isnpire and motivate.

Neville Wright is a speaker who owned and sold Kiddicare. Neville has grown from nothing and become an inspiring business owner. Also, we have Mark Gregory who owns Landform and won the big APL award and won at Chelsea. After we have Miles who is all about making your life easier in personal and work.

There is a networking section where you can have a call with people for up to 3 minutes to get to know them and exchange contacts etc.

With all the speakers there is a Q&A section where they will answer your questions live.

Paula, Neville Stein and Daniel from Nordland Landscapes will be the panel which is also live so you can get nore interaction time.

All of the sessions are going to be live, the only sessions which may be prerecorded are Paula or Charlotte’s sessions.

Come to this event and take something away, give yourself time after the event to action.

By grabbing your ticket now you can grab the early bird offer - https://hopin.com/events/virtually-limitless/registration

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click the link to view the waitlist - https://thelandscaperscircle.co.uk/waitlist/

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Free Masterclass on 30th September at 10am - Growing your design or landscaping business in 90 days or less!

Sign up here: https://thelandscaperscircle.co.uk/masterclass/

If your head is not in the right space, you’re not going to be getting the results you need to achieve your goals. So how do you go about improving your mindset?

Routines

• Plan your day out before you start work
• Set intentions for the day
• Go for a walk or an activity to get your endorphins going
• Avoid going on your phone as soon as you wake up

Setting restrictions on your phone

On your phone you can set time limits on how long you’re allowed to use some apps. For example, Charlotte has set herself 15 minutes for Facebook and 45 minutes for Instagram. When your time limit is up and you tap on the app, a notification pops up that you can add more time or come back tomorrow.

The fear of letting people down

With the industry being so busy, you can send out automated emails so your clients know why they’re being delayed and the process to prepare them. This won’t be letting them done, this is reassuring them that you’re informing them every step of the way.

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

This month in the TLC membership, our members had a call and they didn’t know what to focus on in marketing as enquiries are slowing down but are still very busy with ongoing projects.

You should always have brand awareness marketing out there as you need to be building your funnel. Start by finding out what works for your business by reviewing your marketing.

1. Looking at the enquiries you have had and where they have come from
2. Seeing what Google Adwords they are searching for to find your business.
3. Looking at social media insights to see where your best enquiries are coming from.
4. You need to have an enquiry log, input every enquiry you have, to see exactly how many leads you are getting in even if they don’t become a client.

What may be working for another business may not work for you!

TOP TIP: Taking a step back and seeing where your ideal client will be. Is it email marketing or social media etc?

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click the link to view the waitlist - https://thelandscaperscircle.co.uk/waitlist/

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

What is In My Yard?

As a fellow landscaper, Clive and his business partner set up a website where you can buy and sell materials, machinery, equipment etc. With material prices increasing and having left overs stuck in your yard or driveway, you can sell these on In My Yard.

Free Membership

This gives you 3 adverts and one photo to upload.

Top Trader Membership

You get 25 adverts and more photos to be able to upload at £9 a month.

Commercial Memberships

At only £29 or £79 a month, this will suit more companies who have more materials to sell.

How would In My Yard help you?

• You can sell the odd bits left over from a project so they aren’t laying around in your yard or around your house.
• Reduced environmental impact as you aren’t wasting materials and throwing them away.

In My Yard Website: https://inmyyard.co.uk/

@imysocials on Instagram and Facebook

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Lead Magnets - are something that your ideal client would find interesting, for example:

• eBook
• Video Tutorial
• Download
• Brochure

It may take a while to create and set up a page on your website but once it is set up, it’s there for your client to download etc, make sure this something that will appeal to them and offer them value in that freebie. Following this you need to have an automated email series to ask them how they found the download, if they have any questions to hit reply etc.

TIP: Your brochure or eBook etc, can’t be a replica of your website.

Call to Actions - telling your client what to do when they have looked at your website etc, for example:

1. Call us today…

2. Email us for…

Freebie podcast episode - https://anchor.fm/the-landscapers-circle/episodes/Is-This-Your-Ticket-To-Clients-e12sch7

Paula off with the kids podcast episode - https://anchor.fm/the-landscapers-circle/episodes/No-work-for-the-school-holidays-nearly-e154r28

Done For You Services - https://thelandscaperscircle.co.uk/#doneforyou

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

What is SEO (search engine optimisation)?

SEO is the practice of getting your website to appear on search results on Google. This is done with the aim to be the first result for the keywords applicable to your business.

1. First you need to decide which keywords you want to show for when people search. For example, Paula’s is to appear for driveways, patios and garden design in local areas.
2. Charlotte uses a system called Moz, which is a paid for system, to see how the website is performing and how to improve.
3. Charlotte will add in keywords that they want to track rankings for, and undertake practices to improve rankings. Tasks could be updating meta descriptions, blogs, generating links and more.
4. Tracking your performance monthly is key to see if your efforts are paying off, and highlight room for improvement.

TOP TIP: Generating links from other websites to your website can really help your ranking.

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

What do we mean by designer and landscaper life cycle?

This is an annual thing where the busy period is in the Summer and the quieter period in the Winter. it often comes with overwhelm, stress and being busy - just in different ways.

What can you do about this?

Having a website to see your contact details and where they can sign up to freebies or a newsletters to provide their email address so you can contact them back.

Freebies, Newsletter, Brochures:

Something the customer will find informative and helpful to fill out their contact details because that way you can follow them up or have an automated email sequence to do it automatically.

Using Google ads

In Paula’s design and landscaping business, they switch on Google Ads in September October time in the quieter period.

TOP TOP: Having an enquiry log to see where your enquiries are coming from

Expert Social: https://thelandscaperscircle.co.uk/product-category/expert-social/

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

What does James Potter do?

James helps people on LinkedIn look more like themselves and to use LinkedIn for its purpose.

‘If you use a spade when you should use a fork, you're not gonna get the same result’ - this is the same with LinkedIn.

Should landscapers and garden designers be on LinkedIn?

Think of LinkedIn as a big room of business people, sharing pictures and posting regularly will keep your business in front of the minds of other people. There are in fact 194,000 people who talk about gardening on their profiles.

Tips for using LinkedIn:

1. ‘Be like you are’ - think about why people work with you, it’s not going to be because of the professional logo on the van. It’ll be you, your approach to your customers. When you’re writing your about section on LinkedIn, this is the part about YOU, not about the work side which is for the experience section.
2. Don’t worry too much about what time you post, just talk to people like you would in a room full of business people. For example, if you’re looking forward to quoting up a garden tomorrow then just say it.
3. Should you use hashtags on LinkedIn? Yes, just read over your caption and a word that seems important just put a hashtag in front of it; these will also go bold.

What should you use direct messages for?

Think again about being in a room full of business people, would you say ‘it’s lovely to meet you, would you like to buy a garden design?’ You wouldn’t, so that’s exactly the same as messages on LinkedIn.

Should you pay to upgrade your account on LinkedIn?

The biggest value you will get is seeing who has viewed your profile but if you would do something about it like contacting them it’s probably worth upgrading. Only 9% have the upgraded version so you do not need to upgrade for the best results.

The Linked In Man - https://thelinkedinman.com/

Connect with James - https://www.linkedin.com/in/thelinkedinman/?originalSubdomain=uk

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Over the years, Charlotte and Paula have filled out hundreds of forms for freebies either for inspiration or to use.

A lead magnet is giving the customer a brochure, PDF, tutorial or anything else (incentive/freebie) in return for filling out their email address or contact details so you can add them to your email list.

In Paula’s design and landscaping business, she sends out one email a month to keep the contacts (including customers!) on her email list in the loop.

TOP TIP: Any piece of marketing you do it’s not a sales tool, this is to get them to call you or email you for information.

Limitless Success Path - https://thelandscaperscircle.co.uk/success-path/

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

You may be feeling run down, headachy and over tired but feeling like it is not ‘bad’ enough to take the day off work. Let’s change that!

Batch working is a good way to release stress, with an increase in productivity.  For example, Charlotte completed seven marketing reports for clients on Tuesday - allocating all day.

1. If you’re working too much - check out last week’s podcast episode on self care tips and having time to enjoy yourself separate from work (link below).
2. If you’re too busy with work and busy having late nights seeing friends and family then set time to have self care days and relax.

Self Care Tips Podcast - https://anchor.fm/the-landscapers-circle/episodes/Practical-Self-Care-Tips-For-Business-Owners-e11kag4

Heidi Marke - https://www.heidimarke.co.uk/

Admin Services - Email us at info@thelandscaperscircle.co.uk for more information

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need any help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Do you often  feel like you have no time to work on you business? Do you feel like you struggle to manage your time properly? Do you get overwhelmed with the tasks that pile up being a business owner?

If you said yes to any of the above you NEED to listen to this weeks episode.

This week I planned my week (as I do on the regular) however, I have now realised being that it is Wednesday I have planned it unrealistically. I truly thought I could get more done than I can and getting back into the back to school routine is hard!

Here are some tips for you (and me) on time management:

1. Plan your week on the Sunday before and the tasks you need to complete within the week.
2. Once you have planned your week, you need to prioritise the tasks which need to be done for example payroll has to be done on a certain day of the month.
3. You need to avoid distractions for example I turn my phone on aeroplane mode when I am doing something needs my complete focus so that I don’t get distracted with an email or message notification.
4. Can you outsource or delegate any tasks which you cannot do quickly or that will free up your time doing something else that brings the money in?
5. You need to be mindful of YOU time, this could be going to the gym, going on your daily hour walk, reading, seeing friends etc (the list is endless).This is an activity which makes you feel good to improve your wellbeing, which in turn will improve focus in order to run your business better.

Time is money and you need to utilise your time to the best of your ability.

Setting your boundaries episode: https://podcasts.apple.com/gb/podcast/setting-your-boundaries/id1501152607?i=1000558869942

Get your hands on our FREE Productivity Planner to help with planning & prioritising your weeks and days ahead: https://thelandscaperscircle.co.uk/building-success-productivity-planner/

If you are at the start of your journey go and secure your space on our brand new course From The Ground Up which starts on Monday 12th September!

Check out full course details below:

https://thelandscaperscircle.co.uk/from-the-ground-up/

Finally, if you want support and guidance and a kick up the business butt, get on the TLC waitlist: www.thelandscaperscircle.co.uk/waitlist

and be the first to know when doors re-open (sooner than you think) and get your hands on an exclusive freebie that’s perfect for setting your goals for the rest of 2022.

I’d love to know your thoughts on this episode and let me know any topics you would like me to cover on my podcast, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

Focusing on what you can control is going to help you move forward instead of dwelling on the things you cannot change.  There are a number of ways to get quicker results in business:

Work with a coach or mentor

I personally have a business coach who understands my business and me who has the expertise and experience to help me in my business. I find working with someone who is outside of the business, super valuable as they can make you think about your goals, give clear guidance and offer ideas and new ways to get there.

Join us!

The Landscaper’s Circle is a community of like minded people and me who are here to help you with your business and give you guidance when needed. Check out the waitlist link below to be the first to know when we reopen our doors (not long now!)

Put yourself out there!

You have to get in front of your client more than once for them to really know who you are in order to buy. They need to know, like and trust you! Don’t worry about being too sales either.

Respond quickly & professionally

Are you responding to all enquiries when they come in, do you have a auto responder set up when you don’t answer or are on holiday? If you do not reply to an enquiry quickly then the potential client has most probably found another landscaper and started their journey with them.

Follow up always!

Have you been following up open quotes consistently? These follow ups can start the conversation again (if it’s gone quiet) with you and the client to book in their dream garden or they can let you know where they stand with you so then you’re not wasting your precious time.

RECAP: If you’re looking for faster results then look to find a coach or mentor to help you, find your people, respond quickly, follow up consistently and show up everywhere!

Our brand new course From The Ground Up is now available to join, it is perfect if you need help starting up your business and building a brand new business.

Early bird offer ends tomorrow!

Check out full course details below:

https://thelandscaperscircle.co.uk/from-the-ground-up/

I’d love to know your thoughts on this episode and let me know any topics you would like me to cover on my podcast, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Love to find out more about TLC? Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

and be the first to know when doors re-open and get your hands on an exclusive freebie that’s perfect for setting your goals for the rest of 2022.

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

Kate Charles is the owner of Kate Charles Garden Design and joined TLC at the start of her journey in business, want to know more about Kate’s journey? Click the link below to watch the previous podcast episode with Kate: https://spotifyanchor-web.app.link/e/FPtqeKZIKsb

Have you just finished a course in the horticulture sector? Have you set up your business but need more guidance?

Me and Kate are bringing you a brand new course called From The Ground Up which includes everything you need to know to set up a successful landscaping or garden design business. This course covers everything from how to choose your business name to what legal documents you need to complete.

It is a six module course delivered over six months. In order for you to be able to learn and take action without the overwhelm plus you have support from us during this time.

This is the course that Kate wishes she had when she was starting her own business. Listen to this episode to find out more.

Check out this brand new course below:

https://thelandscaperscircle.co.uk/from-the-ground-up/

If you have any questions about this course, please feel free to contact me

I’d love to know your thoughts on this episode and let me know any topics you would like me to cover on my podcast, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Love to find out more about TLC? Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

and be the first to know when doors re-open and get your hands on an exclusive freebie that’s perfect for this point in the year!

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

I have recently had a number of enquiries for done for you packages in TLC and although I love that people are coming to me for social media help and done for you projects this is not truly what I want to focus on.

When Charlotte (my ex-business partner) left in January I came into the new year not wanting to bring on any more done for you services, therefore allowing me to focus purely on the TLC membership offering for existing and new members.

My purpose and drive for TLC is to help as many people in the industry grow and develop their landscaping and garden design businesses to be super successful.

Today I wanted to share this with you to remind you to stay in your own lane and not try to be everything to everybody.

Think about your business, have you offered a service you wasn’t completely sure on but somebody has asked if you can do it and you feel like you can’t say no the money? In this instance you need to remember that what you focus on grows, so if you want to grow the garden design side of your business then focus more on talking about, promoting and doing more of this.

REMINDER: If you truly believe in what you do and believe that you can achieve your goals and dreams, then you will not be distracted with other things and will not be distracted out of your own lane.

Here is another podcast episode that will help with this, all about boundary setting - check it out below.

Setting Your Boundaries Podcast Episode: https://spotifyanchor-web.app.link/e/mX970Batnsb

I’d love to know your thoughts on this episode and let me know any topics you would like me to cover on my podcast, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Love to find out more about TLC? Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

and be the first to know when doors re-open and get your hands on an exclusive freebie that’s perfect for this point in the year!

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

Sam is one of my TLC VIP clients and has run his business for over 12 years and has now successfully managed to come off the tools and stay off the tools in his design and landscaping business.

An important factor of Sam being able to come off the tools was employing the right people. Dulcie his wife joined him around 2 years ago to help with all the admin tasks and another Sam who works for Selby Landscapes takes n the role of estimating projects.

Now with Sam being off the tools he is able to be a project manager, reassuring the client throughout the process and keeping control of the quality of projects. Having more time available has meant that Sam has been able to focus more on improving the marketing elements of his business such as the website and how he can improve the Selby service to clients.

I asked Sam: ‘How important is your mindset?’

Sam believes you should believe in yourself and enjoy your job! Staying positive to balance work and normal life is also key.

Check out Selby Landscapes on Instagram @selbylandscapes

I’d love to know your thoughts on this episode and let me know any topics you would like me to cover on my podcast, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Love to find out more about TLC? Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

and be the first to know when doors re-open and get your hands on an exclusive freebie that’s perfect for this point in the year!

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

Going into the second week of the summer holidays and now having childcare planned for 3 days this week means I can focus work on my businesses on these days.

Recently I noticed I hadn’t updated the cash flow forecast for 2-3 months and a few issues had become apparent. I woke up one morning at 5am and knew I needed to just get it done and then look at solutions. With everyone still being asleep in the house I could focus entirely on looking at the business from a financial and planning perspective.

There is a book I high recommend, called Eat That Frog and it’s about getting your big tasks done first and the smaller tasks after to stop yourself from putting off the bigger tasks! This is what I did with  the overdue cash flow forecasting.

A tip I have for you is if your going to look for problems then you’re not going to move forward however, if you would like to change your mind set, always know there is always a way to get out of any mess you’re in and there is always a solution.

Secondly, please remember we are all human! We all make mistakes and the most important thing to do is to learn from these and make improvements that will ensure you are continuing to be successful in your business.

I’d love to know your thoughts on this episode and let me know any topics you would like me to cover on my podcast, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Love to find out more about TLC? Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

and be the first to know when doors re-open and get your hands on an exclusive freebie that’s perfect for this point in the year!

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

In my opinion there is not a specific right way or wrong way however, there are ways that make business easier:

1. One priority for a business owner is cashflow forecasting which allows you to create growth within in the business, making informed decisions from a place of fact and figures rather than guesswork
2. Another is getting clear on what clients you’re looking for. Are you going for the 5 grand jobs, 10 grand, 20 grand, 50 grand jobs? Where are these customers spending time online and offline and how can you get in front of them? A good way to look at this is to review where previous clients have come from using your enquiry log to see what marketing has worked and what areas they are in.
3. Another is do not stop utilising the marketing avenues you have set up, with costs rising you may want to cut back on things to reduce overheads, however, do not make the same mistake as others by cutting back on marketing. This is a time to invest in marketing and strategy that works in order to sustain business.
4. A great exercise to do in times like these is to look at your goals and plans as they may change or need to be tweaked.
5. Next to look at is your staff and in times of economic downturns you may be able to find good staff (unfortunately)
6. Finally there is no getting away from it we are sales people! There are going to be periods throughout the year where enquiry's are less or we experience poorer quality enquiries meaning you need to get good (or better) at selling!

TOP TIP: If you do not already have a cashflow forecast or enquiry log? This is your sign to start, go create these now as they will allow you to make more informed decisions in your business going forward.

I’d love to know your thoughts on this episode, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Love to find out more about TLC? Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

and be the first to know when doors re-open and get your hands on an exclusive freebie that’s perfect for this point in the year!

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

Who is Paul?

Paul started off as an electrician (over 25 years experience) and then decided to focus on outdoor garden lighting. Paul set up Greenlite over 15 years ago a company that specialises in designing and installing outdoor lighting systems.

Paul then decided to manufacturer his own outdoor lights which is where Nitelux was born and after installing on his own jobs in Greenlite decided to sell them to others just 6 months ago.

Why choose Nitelux

Nitelux products have been created for contractors by contractors. They have the benefit of being ‘plug and plug’ 12 volt systems so there is no need for an electrons to fit. Therefore it gives garden designers and landscapers the opportunity to create a lighting scheme for their gardens and then install themselves.

There are three advantages to this:

1. The opportunity to get trade discount and supply the products with a healthy mark up
2. You can charge for the installation time rather than subcontracting out to an electrician
3. You get full support from the Nitelux team who will help with lighting designs to technical advice when on the job!

Nitelux’s aim is to make it easier for landscapers and garden designers to offer a full outdoor lighting service whilst benefitting from the support and using high quality, easy to use lights.

As a valued long-standing TLC member and ‘done for you’ client I want to support Paul with his journey as well as help many of you create another income stream and give you an easy way to increase prices and profits.

Want to know more?

Check out our recent webinar with Nitelux replay here: https://thelandscaperscircle.co.uk/nitelux-webinar/

Check out Nitelux website here: www.nitelux.co.uk

Follow Nitelux on Instagram: @niteluxofficial

Follow Greenlite on Instagram: @greenliteltd

I’d love to know your thoughts on this episode, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Love TLC? Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

to be first in the know when doors re-open and get your hands on an exclusive freebie that’s perfect for this point in the year!

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

But I am here to show you how we can plan for them and how to make it the least stressful time of the year instead of (one of ) the most stressful times of the year.

It comes down to two things:

1. Planning
2. Asking for help

First you need to map out the 6 weeks the kids are off for and you need to decide how many days you want to work? Maybe 3 days a week, like me so you have 3 days to keep working towards your goals and work in the business.

Then you need to work out who you know that can look after the kids on the other days and ask for help, can grandparents or friends look after the kids once or twice a week? Are there clubs or activities the kids would like to do that frees you up for focussed work effort?

The main takeaway from this episode is to make sure you have sufficiently planned the 6 weeks so you don’t feel stressed or overwhelmed. It can be hard to focus on both kids and business so separating them out makes life much easier.

Don’t have kids? You can still use this method to create time to work ON the business rather than IN the business. Utilise the 6 weeks to see if you can get 1 day a week off being in the business in order to work on the business.

Finally do you have your goals set for the rest of the year? It can sometimes feel that we are over halfway through the year and we haven’t achieved what we set out to do. So look at what you would like to achieve by the 31st December and write these down or even better, create a vision board to look at everyday and know what you’re working towards.

I’d love to know your thoughts on this episode, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Are you a student or graduate? Click the link below to find out more about TLC enrolment closes 15th July! - https://thelandscaperscircle.co.uk/students-join/

Love TLC? Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

to be first in the know when doors re-open and get your hands on an exclusive freebie too that’s is perfect for this point in the year!

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

This time of year always seems to attract more time wasters and not so serious projects but I am not worried, are you?

Here are four ways to generate leads that I have used in my landscaping design and build company that have got results:

1. Referrals - You can get referrals from happy clients to recommend you, setting up a referral  scheme to incentivise people to refer you and you could ask your business and wider network contacts for referrals. Think about who you know that is around your ideal client and who are your super fans who would happily recommend you?
2. Website - Is your website easy to use for your clients? Is it easy for them to find and fill out your contact form? What exactly do you want your client to do when they get there? There are so many ways in which you can get your website generating leads. Listen in for more ideas.
3. Lead Magnets - What are they? A piece of content you give away for free in return for someone's contact details. It needs to be valuable to the client, so what questions do you get asked all the time from your clients? Could you create something that answers these questions? Examples of lead magnets include; video training, checklist, guide, e-book, webinar, planner…the list goes on. Just get creating it and then marketing it!
4. Print - This could be leaflets that you post through peoples doors or brochures. The main points to remember are; it needs to be eye catching and easy to read with strong branding. Then you need to tell them what to do next i.e. phone you, email you or scan the QR code. Once the design is done you need to pay attention to distribution.

I’d love to know your thoughts on this episode, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Are you a student or graduate? Click the link below to have a look at membership, enrolment closes 15th July! - https://thelandscaperscircle.co.uk/students-join/

Love TLC? Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist and find out exactly when doors re-open and get your hands on an exclusive freebie too!

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

Do you find that your days dont happen the way you planned? Here are some tips to help you focus when things don’t plan out the way you want them to:

1. Make a list of all thing you need to do by the end of the day and make sure you do the big tasks first so you can get these ticked off and complete the smaller wins after.
2. You could listen to an inspirational podcast to clear your head space.
3. Journaling your thoughts out can help clear your mind.
4. Consistency is the key with everything, that could be showing up on social, doing something for yourself or just practicing gratitude.

You need to show up as YOU and not try to be somebody else or feel fearful of showing your most authentic self.

You have 5 months left of the year so let’s make it the best end to the year in your business.

Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

I’d love to know your thoughts on this, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

I have been having many conversations with people in the industry and our amazing TLC members and they have noticed a lower level of enquiries happening at the moment.

With that in mind I thought a podcast to help generate more enquiries would be pretty timely 😊

Have you been getting a slower level of enquires compared to last year or the last quarter? If so this episode is for you.

1. Consistency -  Being consistent in your branding, for example having your brand EVERYWHERE - on uniform, social media, vans etc. Also using your brand colours on social posts, then people will start to recognise your posts by colour and associate with you and your business.
2. Reviewing your marketing (regularly!) - Asking clients where they found you and keeping an accurate enquiry log is key here. You will need data in order to review and see what's working and what's not working, so you can do more of the marketing that works and less of what doesn’t.
3. Following up - Are you guilty of not following up every lead? We can all be guilty of this particularly when it is really busy, however this is an important factor in converting more. Also look at how you follow up quotes too.

TOP TIP: Having an accurate enquiry log to review where the jobs are coming from (location wise and through what marketing strategy)

If you want more help with generating enquiries, converting leads and generally creating a more profitable landscaping and garden design business then join our waitlist! You will then be first to know when we are re-opening our doors to new members and get some bonus content too!

Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

I’d love to know your thoughts on this, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

1. Breaking down quotes - Some clients asking for quotes to be broken down into each material and labour. In other industry's this is never asked - my biggest gripe with clients!
2. Offers - ‘Buy now and get 10% off’ If you take 10% off a £100,000 project that’s a £10,000 discount! This may also attract the wrong clients for you as they are the people who do not want to pay how much you’re worth and will try to negotiate price.
3. Using certain social media platforms - Where are your ideal clients, which platforms are they on? Look at the platforms and the likelihood of your ideal client purchasing from someone on these platforms.
4. Time constraints - Pushing clients to make a decision in a certain period of time. A landscaping project is a huge investment for clients, they could be spending between ten thousand to a hundred thousand pound or more so to get them to make a snap decision or put time limitations on their buying decision is not appropriate.

Sign up to the waitlist here: www.thelandscaperscircle.co.uk/waitlist

I’d love to know your thoughts on this, as there is always some lively debates in the industry and lots of opinions and thoughts! Please do email me on: info@thelandscaperscircle.co.uk or contact us on: 02381 800 102

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

There are two parts to this podcast, part two will be dropping next week!

1. Pricing -product prices are going through the roof yet some companies are allowing their quotes to stand forever - only in the landscaping industry!
2. Staff - the expectations they have I.e. not having to wear a shirt in the summer, you don’t take your shirts off in an office talking to a client…only in the landscaping industry!
3. Clients - expecting you to spend your time with them for free and not wanting to pay a site visit fee…only in the landscaping industry!
4. No formal vetting procedures - anyone can set up a landscaping business tomorrow with no qualifications, training etc. You can choose to sign up to associations, choose to install to British standards and choose to take training courses but nothing is a requirement…only in the landscaping industry.
5. Recruiting - half of the time they show up and don’t come back or they don’t show up at all, not even to the ‘interview’ …only in the landscaping industry!

I’d love to know your thoughts on this, email me on: info@thelandscaperscircle.co.uk

Call us on: 02381 800 102

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

It is inevitable but we, as business owners need to plan well to ensure our businesses continue to grow when you or your team are on holiday.

In the next few weeks with my marketing assistant Mia being away we both need to plan ahead and next week we will be batching content so that we can schedule social media posts, emails and podcasts to ensure we continue to deliver great content for you guys.

If you are going to be away, what can you do to make it as painless as possible?

1. Phone calls - you need to make sure someone will answer them or use a answer service so that you can get back to clients on your return.

• We use answer.co.uk https://www.answer.co.uk/?refid=3ZL6HJJ3M which capture the name, number and what they are calling for, then you can respond in a set timeframe.

2. Setting up auto responders - perfect for your emails so that clients know you may not reply straightaway.

3. Communication - With clients and your team. Essential.

TOP TIP: Communication is key!

we have a freebie that can help with planning, check out our free productivity planner here: https://thelandscaperscircle.co.uk/building-success-productivity-planner/

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

Kate has been a TLC member for 2 years now, she was struggling to get her name out there and was unsure of what marketing to do to get her brand new garden design business off the ground. She started off by joining a free masterclass and winning 6 months of free membership. ‘I very quickly learned that the membership was completely invaluable’

What was the main things that took you from 0-15 clients?

1. Having the confidence to know I’m doing the right thing, ‘TLC taught me to keep the faith and the clients will come’
2. Kate did a lot of market research before she started to look at what type of clients she wanted to attract (her avatars) then it’s knowing where you can find these clients, I.e where do they hang out?

How do you find landscapers in your area to work with and get your gardens built?

Kate followed TLC tried and tested methods using lumpy mail and follow up calls to build relationships

Kate’s advice to people worried about getting clients:

1. Focus on who you’re trying to communicate with, once you know who you’re aiming towards then you know what type of messaging you need to do. The clients are out there and keep your faith because the clients will find you and that’s the best type of clients because they want to work with you!
2. Make sure you’re the best garden designer in your area, you have the best experience, qualification, service and knowledge etc. That is the way to make sure clients will work with you rather than your competitors.

Doors close to new members on 31st May! Click the link below to find out more about TLC membership and let us help you get your next paying clients today:

https://thelandscaperscircle.co.uk/join

Follow Kate on Instagram: @katecharlesgardendesign

Kate’s Website: https://katecharlesgardendesign.co.uk/

Garden Design Professionals Facebook Group: https://www.facebook.com/groups/365275451884447/

Kate’s Facebook page: https://www.facebook.com/KateCharlesGardenDesign/

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

How do you work together and live together?

A big positive is being able to share this business journey together, the only downside is everything can turn into work 24/7. However this is managed through setting clear, agreed boundaries.

What’s one piece of advice you’d give to other landscapers?

Sam’s Advice: Outsourcing the small but time consuming tasks.

Dulcie’s Advice: Setting boundaries for yourself and finding something you enjoy outside of work.

How do you see TLC supporting you in your next step in your business?

‘I would say helping us refine those systems and processes, it’s nice to have that support in your journey as you go along too.’

Would you advise working with your other half in your business?

Definitely one hundred percent if they can bring with them a skill set that will improve the business to work together.

A reminder the TLC doors close on the 31st May for new members with prices increasing when we next open membership later in the year.

If you are a husband and wife team that needs some TLC support then now is the time to join 😉

Click the link below to find out more: https://thelandscaperscircle.co.uk/join

Follow Selby Landscapes on Instagram: @selbylandscapes

Selby Landscapes Website: https://selbylandscapes.com/

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

Rupert Keys is the owner of Key Scape Design & Construction since 1993 and TASK Academy. When lockdown began in March and everyone was at home, he had time to concentrate more on TASK which is a brand new training provider for land based studies. Offering courses from natural stone paving to health and safety.

Why should you choose TASK over other training providers?

We are all trying to do the same thing and we should all come together to make sure people are getting to the same standards in the industry. However, TASK has many different industry and training partners to get a different perspective on various subjects this collaborative approach makes us fairly unique.

‘Investing in your staff = investing in your business’

Rupert is at RHS Chelsea this year and has a full diary of show gardens and interesting collaborations planned.

TASK Academy is officially opening on the 16th July, check out their website below for more details.

A reminder the TLC doors close on the 31st May for new members with prices increasing when we next open membership later in the year.

Click the link to find out more: https://thelandscaperscircle.co.uk/join

Follow TASK Academy on Instagram: @t_a_s_k_

Follow Rupert Keys on Instagram: @rupertkeys

TASK Academy Website: https://www.taskacademy.co.uk/

Key Scape Design and Construction Website: http://www.keyscapegardens.co.uk/

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

Do you outsource any tasks in your business or personal life? Outsourcing is a fancy term to say you basically get someone else to do certain things that you do not enjoy doing or want to spend time doing.

What can I outsource?

You could outsource payroll, tax returns, creating content plans, SEO, social media, ads etc. You can outsource pretty much any task.

But why should you outsource?

Outsourcing tasks allows you to spend time doing other things! Whether that is spending more time with your family, working ON the business rather than in it or freeing up some time for yourself - this is the only way to get your business growing.

The first step is identifying what do you love doing in your business and what you hate doing. For example; I love talking to TLC members and supporting them however, I dislike doing all the admin tasks so I outsource this.

You need to work on your business if you want it to uplevel and grow and get you to the life you have always dreamed of.

Don’t miss out on joining TLC membership! Doors close on the 31st May, click the link below to find out more about how to become a member:

https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you might have @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

If you are a garden designer or landscaper you can often find yourself feeling stuck and then frustrated that you aren’t getting anywhere fast. One thing that can help is setting some serious boundaries for yourself and (most importantly) in your business.

Putting boundaries around your time and not getting distracted from what you’re planning to do that day is the first step. If you allow distractions in this can make you feel like you’re not moving forward in your business.

Do you start work on the tools and then get a call to then be pulled away to do something else and solve your teams problems? If so, at the end of the day you will feel like you haven't accomplished what you had hoped.

People say there is never the right time to …leave your job, change your habits, relocate, have a family, etc the list is never ending and you are always waiting.

Don't wait to make an impact in your business and develop and grow it into what you want it to be!

Boundary setting is where it all begins.

You guys really are limitless, especially when you set your mind to it!

Find out more about how TLC can help you here: https://thelandscaperscircle.co.uk/join

BBC Gardner’s World Live in Beaulieu, book tickets here: https://www.bbcgardenersworldlive.com/spring-fair/bbc-gardeners-world-fair-spring/?src=paidga&gclid=CjwKCAjwu_mSBhAYEiwA5BBmfxfimeELzDdaRsnaDfewxSO5fGtqTNgnITn4OLXsfmR7KiSqe8J1cBoCJuAQAvD_BwE

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer on this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

We was looking at these to see what key issues you are coming up against and what you’re trying to find out in this busy time.

1. Recruitment was the top most viewed which didn’t surprise me because we are in the most busiest of periods with loads of enquiry's coming in and trying to find the right staff for your business seems to be a hot topic!  See the full blog below: https://thelandscaperscircle.co.uk/recruitment/

2. Converting sales was the next one which maybe because you’re getting enquiry's in but they are not the best quality so conversion is lower.

Key tip is to follow up and don’t stop following up until they say to stop, this can be by calling them or sending them an email to reach out and see how they feel about the quote etc.

See the full blog below:

https://thelandscaperscircle.co.uk/convert-your-quotes-intosales/

3. Can a landscaping business be profitable was the next one and it definitely can be. My number one piece of advice to you is to start with a cashflow forecast and get to know your numbers, see your break even point, your overheads etc.

See the full blog below: https://thelandscaperscircle.co.uk/landscaping-be-profitable/

4. Not all coaches are created equally which is obviously correct! Here at TLC we offer coaching for business owners running businesses in the horticultural industry with group coaching sessions every month. The next session is 25th April, come along and join fellow members.

See the full blog below: https://thelandscaperscircle.co.uk/not-all-training-courses-or-coaches-are-created-equal/

Find out more about how TLC can help you here: https://thelandscaperscircle.co.uk/join

BBC Gardner’s World Live in Beaulieu, book tickets here: https://www.bbcgardenersworldlive.com/spring-fair/bbc-gardeners-world-fair-spring/?src=paidga&gclid=CjwKCAjwu_mSBhAYEiwA5BBmfxfimeELzDdaRsnaDfewxSO5fGtqTNgnITn4OLXsfmR7KiSqe8J1cBoCJuAQAvD_BwE

Episode Mentioned: 

Recruiting with Debbie: https://open.spotify.com/episode/4cxCiBTBzn65y7JjCU9tEn?si=VOQzyo7IR3S-GcGlz1zWpw

Knowing your numbers with Kim: https://open.spotify.com/episode/7rUNreZtToFCMKlb0m4Ud9?si=pWM8qaREQrCoHmD4riSJYg

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer on this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

We are 3 days into half term and if you have kids like me, you may be feeling stuck on how to look after your kids and work on your business.

There are 5 things I share in the podcast:

1. Ask for help! See if anyone can look after the kids so you can have a chunk of time to get some important work done.
2. Have 2 lists. One with everything that needs to be done that week, month etc and another one with new ideas. This should be a place to note down ideas and not take you off track on the other tasks.
3. Can you delegate any tasks? Look to outsource any tasks that you don't want to do which then leaves you to focus on the tasks which move the business forward. Even having someone to answer your phone calls so you never miss an enquiry, I use answer.co.uk which is a pay as you go service.
4. The next thing is just sitting down in a quiet space and completing the tasks that need doing. Methodically and patiently.
5. Finally, reconnect with your goals and think what you would like your life and business to look like? Sometimes just saying it out loud, writing it on your vision board or even journaling can help you to plan how to get there and making decisions towards this.

Find out more about how TLC can help you here: https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer on this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

I believe consistency is the key to being successful in your business, what do you think?

Where do you start to build consistency?

1. 1 . This starts off with planning your days and scheduling in time for the big things you need to work on.
2. Your marketing needs to be consistent, choose your platforms and how many times a week you will post and consistently stick to this.
3. Consistently reviewing to see what is working and what is not working. For example reviewing your enquiry log to see where your enquires are coming from and how good these enquiries are.

If you’ve got alternative views on this, message us on Instagram, I love a good discussion :)

Want to have someone keep you accountable and help you consistently show up in your business but not a TLC member yet?

Find out more about how TLC can help you here: https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer on this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

I have run my own landscaping and design business for over 12 years now, I have tried and tested lot’s of different things. When I used to be in a group, they advised focussing all marketing efforts on offering a discount, which I do not agree with, particularly in this industry!

In my opinion when you’re offering a high end and high value product, your going to attract the wrong type of clients when using discount as a sales tool. Giving heavy discounts on projects does not attract my ideal client, does it attract yours?

The second thing is charging for site visits, I read a conversation in a Facebook group on this topic. There were so many mixed views on this, for example, some landscapers add in the cost of the site visit in the quote however if a client doesn’t decide to go with you, you won’t get this fee. So isn’t this the same as not charging at all?

Do you charge for site visits? Let us know on our recent Instagram post to discuss @thelimitlesslandscaperspodcast

TOP TIP: Have an enquiry log and include every single enquiry even shit ones then you will be able to analyse how many enquiry's you get in.

The third thing is pricing, the main this is to remember your overheads when you’re quoting for a job. These include insurances, advertising, marketing, call handling service, finances on trucks, fuel, servicing, staff perks, breakdown cover etc. You can work this out by completing a cash flow forecast (a template is available within The Landscaper’s Circle membership).

TOP TIP: Prices are increasing all the time on materials, fuel etc make sure you give an expiry date on your quote!

Not a TLC Member yet? Want more help and support with your business and access to the cashflow template and more?

Find out more about TLC here: https://thelandscaperscircle.co.uk/join

Use code: MONTHFREE at checkout to get a free month on me when you join for 6 months

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer on this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

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Follow me! Paula Warman on Instagram: @warmanpaula

Why do you need to celebrate?

Celebrating your wins in your life and business sparks the reward circuits in our brains and makes us want to go further in our next achievement. If you don’t celebrate your wins, this might make you feel less motivated as you could feel like you aren’t moving forward.

Have you started a gratitude jar?

Every week I write things I am grateful for and things I have achieved on a scrap of paper or post it,  fold it up and put it into my 'jar’. At the end of the year you then read them all, why? It helps with your yearly review, helps set goals and (most importantly) makes you feel very happy and abundant. Don’t think it is too late to start just because it is not the start of the year, you can never be too late in getting the benefits from this practice.

How are you going to celebrate?

This is often the most overlooked item of success, exactly how will you celebrate it? Maybe you could book yourself a day off, a spa day, have a soak in the hot tub (like I did)! It could just be as simple as setting aside some me time and basking in the feeling of success. Remember, none of us celebrate our wins enough so take this as your sign to go celebrate!

Not a TLC Member yet? Want more help and support with your business and a cheerleader that will encourage you to celebrate your wins? As a fellow designer, landscaper and business owner, this is my passion - to help and support you in your business success.

Find out more about TLC: https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer on this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow me! Paula Warman on Instagram: @warmanpaula

David is passionate about lawns and after a comment about lawn construction and the mistakes we all make, he agreed to join me on the podcast!

Lawns are the biggest feature in our environment and yet we pay them little to attention during the design, build and maintenance of a project.

We see them as a cheap option for a garden yet we do not consider how they are ‘a pair of lungs in our garden’ and how easy it is to maintain a lawn if the planning and construction is sound.

We need to make people aware of how important lawns and how easy it is to look after them correctly by not destroying the environment. Lawns over carpets (artificial grass) all the way.

I found this such an interesting and inspiring discussion I would urge you as a garden designer, landscaper or gardener to listen as you will take something away from it.

For more information:

David's Website: https://www.davidhedges-gower.com/

The Lawn Association Website: https://lawnassociation.org.uk/

The Lawn Association Instagram: @lawnassociation

True Garden Range Website: https://truegardenrange.com/

Want to join our campaign against the artificial stuff? Click here for our Time 4 Turf campaign: https://thelandscaperscircle.co.uk/artificial-grass/

Sign the petition here: https://petition.parliament.uk/petitions/608295

Not a TLC Member yet? Want more help and support with your business as a fellow designer and landscaper this is my passion - to help and support you in your business.

Become a member here: https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer on this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow our Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Paula on Instagram: @warmanpaula

Andy has been working as the in-house garden designer for nearly 2 years, but just because he is an in-house designer doesn't mean there haven't been issues to contend with.

One of the questions we discussed was; what are the pitfalls and how do you overcome them?

The answer: Trying to get your vision across to the client and the landscaper.

There are lots more nuggets you can take away from this conversation whether you are a garden designer or a landscaper.

It’s all about building that the relationship from the start, setting expectations and ultimately delivering the outdoor space of the clients dreams.

There will be a new topic at TLC called ‘Bridging the Gap -  between designers and landscapers’ coming in April,  as this is a very hot topic that many of you have asked for help with.

To access the new topic (plus all the other support and training we have) then you need to be a TLC member.

Not a TLC Member yet? Want more help and support with your business without a hefty price tag? Become a member here: https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer in this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Paula on Instagram: @warmanpaula

The Landscaper’s Circle was created NOT to just help with your marketing! I created TLC to deliver training on aspects of marketing and business you might not have the knowledge to do and also to guide, support and mentor you as a business owner.

I have (almost) 12 years experience in running a landscaping and design business and everything created in TLC is designed to help others going through this journey. A journey of discovering how to run a business, build a business and make it a success.

TLC offers all our members support through:

• 1:1 calls
• Group coaching sessions
• Delivering training and masterclasses
• Email support
• Building an action plan
• Planning and goal setting
• Getting better at business (growing & scaling)
• Improving sales
• Knowing your numbers
• Maximising profits
• Getting better quality clients
• Creating great marketing plans
• Learning how to track your marketing efforts
• Branding and creating a professional business
• Websites
• Creating epic customer journey’s
• Advice on CDM Regulations, health and safety and employment law
• and many more things!

Links for you as discussed in this episode:

TLC shop: https://thelandscaperscircle.co.uk/shop/

Blogs: https://thelandscaperscircle.co.uk/blog/

Limitless Success Path: https://thelandscaperscircle.co.uk/success-path/

Virtually Limitless Replay: https://thelandscaperscircle.co.uk/product/virtually-limitless-2021-replays/

Partners: https://thelandscaperscircle.co.uk/our-partners/

Not a TLC Member yet? Want more help with your business and want support this year?

Become a member here: https://thelandscaperscircle.co.uk/join

Call us on: 02381 800 108

Email us on: info@thelandscaperscircle.co.uk

Send us a DM on Instagram with any questions you would like us to answer in this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Paula on Instagram: @warmanpaula

A common misconception is if you haven’t planned your year by 1st January then you shouldn’t bother. NO you’re never too late to plan for the year.

1. First set some SMART goals, these need to be specific, measurable, achievable, realistic and time sensitive. For example, if you would like more clients, how many more? How much is each client worth?
2. Keep your goal in mind, you can create a vision board, screensaver etc. You need to keep seeing these goals so they’re at the forefront of your mind. You could even create a dream jar, so you write one goal on a piece of paper and put into a jar or box to pull one out every day to spend a couple of minutes visualizing achieving that goal.
3. Another thing you could do is a gratitude jar which every week you write down what you are grateful for and what you have achieved so then at the end of the year you read through them all. It reminds you of what you’ve done over the year in business and personal life and can be motivating.
4. Planning in small steps - planning your goals but in weekly, monthly, quarterly, chunks in order to achieve your year goals.

Weekly & Daily Planners: https://thelandscaperscircle.co.uk/product-category/success-collection/

Get your Virtually Limitless 2.0 replay here - https://thelandscaperscircle.co.uk/product/virtually-limitless-2021-replays/

Not a TLC Member yet? Become a member here: https://thelandscaperscircle.co.uk/join

Send us a DM on Instagram with any questions you would like us to answer in this episode - @thelimitlesslandscaperspodcast.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Paula on Instagram: @warmanpaula

What is a year in review video?

It looks over all your highlights and successes of the year to reflect back on and see what you have achieved. You don’t have to do this as a video, even just writing down all your successes is a good way to then reflect and review. You can then share snippets of these as a social post on your social profiles.

If we set you the task to look at your year, and take every month and write down one big or small thing that you have achieved in your business, you’d be amazed at what you will find and you will have 12 things.

This also helps to plan your year ahead to see where you can take your business in the upcoming year.

Want to feel inspired? Virtually Limitless 2.0 Replay here: - https://thelandscaperscircle.co.uk/product/virtually-limitless-2021-replays/

Want to gauge where you are in business quickly? Complete the Limitless Success Path here: -   https://thelandscaperscircle.co.uk/success-path/

Song - Waiting for Love by Avicii

Send us a DM on Instagram with any questions you would like us to answer in this episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Become a member here: https://thelandscaperscircle.co.uk/join

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Virtually Limitless Replay available here - https://thelandscaperscircle.co.uk/product/virtually-limitless-2021-replays/

What is Virtually Limitless?

It is an online event ran by us for garden designers, landscapers, has a horticultor business or supplies to the industry. The speakers were Mark Gregory, Neville Wright, Neville Stein, Capability Charlotte and Daniel O’Neill.

Every Event TLC do, we always produce a report to have a look at what worked better then other things, how many tickets we sold etc.

TOP TIP: Produce a monthly marketing report to have a look and what is working better than others, most schedulers or email systems will already have analytics in them to have a look at.

3 things we hate about the industry podcast episode - https://anchor.fm/the-landscapers-circle/episodes/3-Things-We-HATE-About-The-Industry-e10ogtv

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Become a member here: https://thelandscaperscircle.co.uk/join

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Grab your ticket for Virtually Limitless - https://hopin.com/events/virtually-limitless/registration

• Facebook is rebranding to Meta which means how it can be more immersive and better for the end user to make it more personalised.
• Instagram Reels - you’re going to reach more people by uploading as a Reel because Instagram are prioritising these at the moment. TIP: Try to post a Reel once a week or fortnightly.

Adam (Head of Instagram) discussing Meta - https://www.instagram.com/tv/CVljDOAAjKX/?utm_source=ig_web_copy_link

TOP TIP: Include a photo of you on the graphic because people like to see who is behind the business.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Become a member here: https://thelandscaperscircle.co.uk/join

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Grab your ticket for Virtually Limitless - https://hopin.com/events/virtually-limitless/registration

What you sell is what you sell - For example, if you say you can install a water feature but you don’t normally do it and it went wrong, you should’ve reccomeded someone or said we can’t do it because it is not the client’s fault.

Good customer service and winning a customer back - Listening and understanding your client’s frustrations. Try to see things from their point of view with an honest conversation and work out how you can put it right.

Communication - If you’re going to say something make sure it is true because if a client finds out you are lying they will lose all trust.

Staffing - Having staffing issues cannot be an excuse!

Having everything in writing - Make sure you keep all emails to refer back to if they try to say you didn’t tell them things. For example, a supplier had a delay on a delivery so that if you have an issue with the client you can show them what the supplier has said.

TOP TIP: Getting the customer to sign contracts. Paula uses Docusign so that if the client thinks they are getting something different you can show they have signed the contract which says exacty what they’re getting.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click the link to view the waitlist - https://thelandscaperscircle.co.uk/waitlist/

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Grab the early bird offer for Virtually Limitless - https://hopin.com/events/virtually-limitless/registration

What changes are happening at TLC? Charlotte is leaving TLC after Virtually Limitless in December.

A decision and making a change like this can be really scary. Firstly, you need to make sure you’re making the decision in a good place - not out of fear or for what others many think. Paula provides the example of recently shutting down her ecommerce shop.

Go for it! Always trust your gut as your gut knows, have the courage to make the change. Nothing is ever a failure, life is full of lessons.

As Paula and Charlotte heard at Brad Burton’s talk: “That decision you want to make, come to a decision in 24 seconds. And if you can’t make it in 24 seconds, make it in 24 minutes. And if you can’t make it in 24 minutes then make it in 24 hours. And if you can’t make it in 24 hours then it’s not an important decision.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click the link to view the waitlist - https://thelandscaperscircle.co.uk/waitlist/

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Free Masterclass - Growing your design or landscaping business in 90 days or less!

Sign up here: https://thelandscaperscircle.co.uk/masterclass/

What do we mean by ‘failed’?

You can’t actually fail in marketing as you are supposed to be testing different things such as social media platforms and marketing pillars to see what works for you. But lessons we have learnt along the way for success.

Analyse and Report

You need to be reporting and seeing what brought in those quality enquiries in to focus on getting more of the same. If you are spending your money on Google ads or Facebook ads, how much is it costing you per lead?

Social media is free but your time is money!

Magazine Ad Tips

1. You have to run a magazine ad for long periods of time for people to actually see you.
2. Check the areas the magazine or leaflet is being sent to
3. See who else is in the magazine

Paula sends a ‘sorry’ leaflet to the neighbours of a project they are working on. As home owners can see the team working, vans and the transformation of the job near to them, it’s proven highly effective.

Lead Magnets Episode - https://anchor.fm/the-landscapers-circle/episodes/Is-There-Any-Quick-Marketing-e164u76

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Free Masterclass - Growing your design or landscaping business in 90 days or less!

Sign up here: https://thelandscaperscircle.co.uk/masterclass/

What are the misconceptions about growing a business?

1. ‘You need to grow with large in-house teams’ - you could do this in many different ways by using design sub-contractors, installation sub-contractors, outsourcing your marketing etc.
2. You don’t really know where your clients come from -you need to ask your clients where they heard about your business (to get to your enquiry from, were they referred by a friend? On google? etc) and track to see any patterns.
3. ‘There has to be a lot of money to grow’ - it doesn’t have to be as you can do marketing by posting on your socials and creating ads. If you’re spending the money and bringing in the results, it’s paying for itself. For example, you may spend £5 on an advert where a £10,000 garden transformation enquiry comes in.
4. Conversion rate - Make sure you look at you conversion rate from enquiries into sales. There’s no point marketing if you’re not converting those enquiries at a reasonable rate.
5. ‘I’m too busy, let’s get rid of stuff which isn’t as important’ - Marketing should never be stopped! Consistently market your business, otherwise your enquires will dry up.
6. ‘If you try different marketing, your going to be overwhelmed with time wasters’ - Quality marketing is all about bringing the RIGHT enquiries in, not time wasters. You will always get a few, but if you are bombarded - you need to tweak how you’re using the platform, or scrap that area of marketing.

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

As well as the membership and done for you services, TLC has an online shop where you can purchase planners, through to social captions and masterclasses.

Why did TLC start an online shop?

1. There are certain items which can’t be sold through a membership or done for you services.
2. We can continue to help the community further so you don’t have to be a member to purchase.
3. When creating Expert Social they realised it was better to offer bundles of months to purchase rather then a membership. (Expert Social episode - https://anchor.fm/the-landscapers-circle/episodes/The-problem-with-Expert-Social-e139too)

Affiliate Links:

It’s like a refer a friend offer. Usually when a customer uses your affiliate link, they will for example get 10% off and you may get 10% kick back because you have recommended them.

TLC Shop: https://thelandscaperscircle.co.uk/shop/

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

What do we mean by the ‘fear that no one will buy’?

That no one will be interested in your new product or service. For example, with TLC it’s the fear no one will become a member during enrolment or become a done for you client. In your design or landscaping business you may feel this when you go into the winter season, feeling like you have to be competitive in the price to get the job.

How to deal with this feeling

Remind yourself with what you have already achieved. For example, writing down everything you have achieved in your personal and work life. Reflecting on where you have come will drive you to where you’re going. ALSO it doesn’t matter if you do not have any sales at the beginning as it is all about trial and error with different strategies. Click here for more about this in the Expert Social episode.

TIP: Create client avatars to resonate with your audience in marketing etc.

Fear of Failure Episode - https://anchor.fm/the-landscapers-circle/episodes/Fear--Your-Business--Making-A-Change-e10ogts

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

What does misinformation mean?

Everyone has their own opinions with social media, should it be more professional or personable? Those types of things are completely up to you however if you googled how Instagram works or analytics work, this can be false information.

Charlotte has seen an article talking about not looking at social media analytics, however she strongly disagrees with this. You don’t need to be looking at analytics every day, but a monthly report is really important to look at engagements. If no one is engaging with certain posts, then you would know what posts to create more often. For example, on the TLC Instagram when a picture of Charlotte or Paula is in a social graphic these posts typically seem to have more engagements.

Your time is money. If you’re working on social media, you're not working on something else. Looking at website clicks and seeing how many are becoming an enquiry or asking for more information is a great way to see if your efforts are paying off.

Would you rather have a 1000 followers and 10 people enquire, or 10,000 followers and 1 person enquire? Make sure your followers are the right people.

Tip: Create a monthly report for your social media, this will help you to see what posts did really well.

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula

Expert Social was a membership where you could access customisable captions, customisable images and customisable story templates every month. Expert Social was launched in March, however Charlotte noticed that people loved the content but didn’t want another subscription.

So Charlotte came up with the idea to reframe them as bundles to purchase on the TLC website.

Would it look like a failure? NO! It’s the fear of I have committed to do it so I have to stick with it. However this decision was not only better for Charlotte, it is better for members as they did not want the hassle of another membership.

In Paula’s Landscaping Business in 2016 they made the decision to stop installing artificial grass. They had 2 separate teams installing, made a lead page for this and ran this separately alongside the landscaping business. However in 2016 they realised they was not making any money in this venture and loads of issues with installation so decided to close this side of the business.

The way you can apply this to your business is to bite the bullet, this is your sign too refine back and focus on what your passionate about!

Limitless Success Path - https://thelandscaperscircle.co.uk/success-path/

Expert Social is available on the TLC shop - https://thelandscaperscircle.co.uk/expert-social/

Click here to listen to Capability Charlotte Podcast Episode

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

What is competition?

Traditionally in the landscaping industry, competitors are anyone local to you. However they may offer different services or use different type of materials. There are lots of different ways to differentiate to who your competitors are. One of the things you can do is find out who you are quoting against. Another thing to look at is pricing.

There is a BIG difference between competitor analysis and comparing yourself. For example, worrying whether competitors will see what you’re doing and either copy or judge you. But try to remember, you are not running your business for them! Who cares if they try to copy you, they could not do it to your exacting standards.

‘Be the best you’

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC Member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Charlotte, Paula and Mike were feeling like their businesses weren’t moving forward in a unified front, so they organised a meeting to set out plans for the future.

Here’s how you can have an effective planning meeting:

1. Start with your big visions between 5-10 years focusing around the business but also personal goals.
2. Then brainstorm where you want the business to be by the end of 2021, 2022 - 2025 and 2025+.
3. Finally, write down this year’s milestones and deadlines for different tasks. For example, Paula needs to order new uniforms by the end of this month.

Having these meetings with your teams every month or three months will help with your path of where your business is going.

Get the free productivity planner: https://thelandscaperscircle.co.uk/building-success-productivity-planner/

View done for you services: https://thelandscaperscircle.co.uk/#doneforyou

Send us an email to info@thelandscaperscircle.co.uk or call us on 02380 800108 if you need help with anything.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast.

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Your options:

• Employees
• Apprentice
• Sub Contractor
• Hiring a virtual assistant 
• TLC done for you services/Outsourcing

During this time period the industry is super busy, so it is whether you can sustain to afford when maybe later on in the year it won’t be as busy. There are many areas you need to think about before having extra staff. 

Try forward planning so before the busy periods you have a couple sub contractors come in for a few months at a time or you outsource the admin during that period. 

For 10 minutes write down everything you do for your business and access what you would like to outsource, employ someone else to do etc. For example, do you need someone who can post on social for you or an admin assistant who is going to do your invoicing? You also need to look at your cashflow, inputting the numbers you are expecting to spend.

Employees vs Sub Contractors

Employees you have more control over what they do and sub contractors you can get in for certain projects, but a downside is they are working for themselves, they can have time off when they want to. 

Apprentices is another option as you can train them to the quality you want to be, they won’t have any bad habits as they haven’t worked in this industry before.

TLC Members - check out the Staff topic for jobs ads, specifications etc.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Charlotte is a garden designer and horticultural consultant, who has grown up with her parents being in creative industries, it has always been in her blood. 

Follow Charlotte on Instagram @capabilitycharlotte

Why does Charlotte vote no for artificial grass?

1. Doesn’t look like real grass
2. You can employ a gardener for 5 years for the same price 
3. Environmental Impact
4. High maintenance 

What could Landscapers do to reduce the environmental impact of hard landscaping?

• Using locally sourced stone
• Reduce the size of a patio
• Sustainable drainage

Top 3 thingsfor success in the industry:

1. Well organised
2. Commination
3. Keep learning

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Dan’s question is ‘if a landscaper has created a quote, sent it out to the client and then the client's accepted it, however, the landscaper has realized they've misquoted. Would you ask the client for more money and increase the quote, or would you risk losing the job?’

Here’s a few things you need to think about:

1. Is it an ideal project/client you want to work with?
2. Are you going to make a big loss or is it just going to dent your profits?
3. Is it just going to dent your profits slightly, but it's a job that you want?

You have 3 options:

1. If it's a large loss, then I would definitely consider walking away from the job and just explaining to the client that you have misquoted, and say unfortunately, I can't take on the job at that price.
2. Just doing the job and maybe you could go down the route of explaining to the client that you misquoted. It's really under budget for what they having, however, it's your mistake so you are happy to take on that cost yourself.
3. Go back to the client and yes, you may risk losing the job, but if it's a job that, you're not really that keen to do, it's not your ideal client or ideal project that may be, this is the route to take. So how, what I might do is explain to the client that you've misquoted. I probably wouldn't recommend this approach, I'd go for approach one or two this is probably the most difficult one to take because obviously it can put a bad taste in the potential clients’ mouth as well.

Send us a DM on Instagram with any questions you would like us to answer in an episode - @thelimitlesslandscaperspodcast

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Fear is a natural human emotion which you shouldn't try to block out.

What to do when you are presented with fear?

• Let yourself feel the emotion, do not try to ignore it because this will come back at you in a couple of hours or days worse causing you to feel stressed.

We are always here for you, feel free to email us at info@thelandscaperscircle.co.uk.

Heidi Marke 1 minute audio - https://heidimarke.mykajabi.com/the5dayoneminutechallenge

Episode 1 Paula Story - https://www.buzzsprout.com/1596721/7176457

Heidi Podcast Episodes - https://www.buzzsprout.com/1596721/8247586

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

TIP 1: Taking photos of your garden designs and projects as they happen and putting into different albums on your phone.

TIP 2: Use the free ‘A Color Story’ app to adjust the brightness etc of any pictures before you post.

TIP 3: Have a word document or notes on your phone for the different caption ideas and hashtags you use to copy and paste them in.

FREE Class: How to beat the social algorithm - https://thelandscaperscircle.co.uk/masterclass/

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Recently Landscapers and Garden Designers have been getting more enquires, most likely due to coronavirus lockdown and people spending money on their gardens - but how do you manage your time? When you notice that you feel overwhelmed, this is okay and it’s not a bad thing, what can you do with it?

Why choose Heidi? 

Heidi helps you to listen to your body and achieve the success you’re looking for.

If you’re a TLC member, Contact Us for more information about the Heidi add-on.

Not a TLC member yet? Click here to view the waitlist.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

As we are heading towards the Summer months, inquiries for most people are sky high but how do you avoid timewasters? It starts with who are you attracting to your website etc. Secondly, if you charge for consultations like Paula does, and the potential client does not want to pay, then you know they are not your ideal client therefore you are not wasting your time.

Theming your days

A way to help productivity is for example to do all designs on one day, focus on cash flow another day, social content on another day. You may also find splitting your days into AM and PM tasks to help with your motivation.

Heidi Marke 

Contact Us

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Check out Expert Social

Free Blueprint - https://www.expertsocial.co.uk/blueprint

Instagram @expertsocialuk

https://www.expertsocial.co.uk/

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

We are sure that you can think of a few competitors who you are not keen on during this episode. Paula in the past has had cases where people have stolen and used their pictures to be as their own, in this case, she has had to contact them to remove them. 

What to do when you have an issue with a competitor?

Don’t be afraid to speak to them, without losing your temper. It’s always best to have a phone call, with texts and emails easily misread.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

What is a hater?

They are not just trolls on the internet, they can be someone who is just not supporting you and making ALL the wrong comments. In the landscaping industry herself, Paula has seen many scenarios where people are hating online, saying they are doing better than others, right down to what manufacturers you use.

Key Takeaways

• Create your Instagram feed as a positive place
• Be careful who you are spending your time around
• Communicate with people if you feel they may be hating on something you’re doing

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Podcast on Instagram: @thelimitlesslandscaperspodcast

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Communicating is the best form of deescalating a lot of scenarios and reduces a lot of conflict.

Maybe even ask your team what you do when faced with big projects and situations, as it’s quite interesting to have your habits highlighted. Opportunities to improve!

Voice notes are a good option if you don’t want to phone someone as sometimes a text or email can be misunderstood in the wrong tone. Consider using these with team members.

Make sure to check out our podcast Instagram @thelimitlesslandscaperspodcast and vote for your preferred way of managing emails!

Personality test episode:https://www.buzzsprout.com/1596721/7390153

If you have any questions, please don’t hesitate to contact us.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Why not speak with your team and/or business partners about their best traits? We can often forget to praise those around us for their efforts, but it can really help team morale!

Best things about working with each other:

• Ability to test new things (marketing, social media techniques)
• Both being creative thinkers
• Problem-solving to help and support each other

Link to personality test podcast: https://www.buzzsprout.com/1596721/7390153

If you have any questions, please don’t hesitate to contact us.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

Any tips on running a business as a couple?

• Separating work and home life
• Not talking about work 24/7
• Listen to each other and make a decision together

If you have any questions, please don’t hesitate to contact us.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

1. Some horticultural business owners wanting their clients to see the value in design and landscaping, but not trying to see the value in marketing
2. Lack of unwillingness to change and old school business
3. The majority of businesses do not charge for a consultation - not valuing their own time! This also does not help with increasing awareness in the general public about the value of horticultural services

Enrolment to become a member is OPEN for a limited time only, until Friday 5th February. If you would like to achieve your business goals and access this personal support, click here to view more about membership. If you have any questions, please don’t hesitate to contact us.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

What was Paula’s experience?

Paula ordered a book from a company all about sales and they called her to ask if she wanted a free call with the author of the book. Although Paula informed the caller she didn’t want to book in a call because of childcare arrangements, they continued to try and book her in for the call. They asked her questions on the phone like ‘Where do you see your business in 10 years?’ ‘If you could wave a magic wand what would it look like?’. 5 days later she had another call from a number from the same company asking if she wanted to book onto an event they are doing.

Takeaways

1. When someone is hard-selling you, don’t be afraid to call them out as they might be able to turn it around if they come off-script.
2. Don’t be afraid to sell but the key is to listen to your client.
3. Prepare for the call and use sales techniques but just don’t be pushy.

Enrolment to become a member is OPEN for a limited time only, until Friday 5th February. If you would like to achieve your business goals and access this personal support, click here to view more about membership. If you have any questions, please don’t hesitate to contact us.

Follow TLC on Instagram: @TheLandscapersCircle 

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

What is the Enneagram test?

It’s your personality system that aims to reveal how our emotions drive our lives and how we engage with others in order to get what we want and need. There are 9 different types of personality each with its own strengths, weaknesses, and opportunities.

Body types are driven by instinct and are tuned into their five senses as a primary means of gathering information. Body types often feel their emotions and reactions in their stomach and have a "gut sense" for things.

Head types are driven by intellect and tend to analyze and rationalize their emotions. Head types make choices and evaluations based on their logical analysis and interpretations of things. They are prone to "overthinking" things.

Heart types are driven by their emotions and their desire to connect with other people. Heart types are driven by a strong sense of empathy and their sense of what people are experiencing, both themselves and others.

There are also types on your emotional life, childhood origins, relationships, and at work.

The Enneagram Personality Test - https://www.truity.com/test/enneagram-personality-test

Enrolment to become a member is OPEN for a limited time only, until Friday 5th February. If you would like to achieve your business goals and access this personal support, click here to view more about membership. If you have any questions, please don’t hesitate to contact us.

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula 

What is being ‘stuck in a rut’?

Feeling overwhelmed and like your business isn’t moving forward.

How can you overcome this?

Firstly, look at all of your services for your clients. What you are currently offering, pricing, everything! Speak to existing clients to see how you can improve your service. For example, we asked TLC members and most of them said there's so much valuable TLC content and too little time to do this. To help with this we have now reduced uploading a new topic from every 4 weeks to 8 weeks, and instead implemented more support.

Secondly, review your marketing. For example social media, blogs, email marketing etc. Look at your reports, sit and reflect on what content has done well, what could you improve on, how many enquires you got from it and any trends you see. Also, think abot whether you enjoying doing each marketing activity, and how much money you are spending on them. For example, if you are doing Facebook ads and spending loads of money but getting barely any enquires from it, then maybe you need to spend that money on something else.

If you focus on things that you like doing, you are going to be happier in your business.

Thirdly is reviewing business practices like invoices etc. If you don’t enjoy doing these, why not think about outsourcing? Then you can spend more of your time doing the things you enjoy doing. 

Want to know more about outsourcing? Here is the link to the episode all about outsourcing - https://www.buzzsprout.com/1596721/7176355 

Another example is that if you don’t like writing your social posts then we at TLC can help by doing this for you.

Looking for change in your business this year? In our upcoming free masterclass, Charlotte will show you the how to kickstart your 2021 in the right direction. To secure your free seat click the link:  https://thelandscaperscircle.co.uk/refresh/

Customer journey personal touch emails podcast https://www.buzzsprout.com/1596721/7176406

If you have any questions please don’t hesitate to call us 02381 800108 or email us info@thelandscaperscircle.co.uk

Virtually Limitless Replay - https://thelandscaperscircle.co.uk/product/virtually-limitless-replay-2020/

Want to become a TLC member? Sign up to our waitlist to be notified when we open enrolment - https://thelandscaperscircle.co.uk/waitlist/

Follow Charlotte on Instagram: @charrussellx

Follow Paula on Instagram: @warmanpaula